Page 20 – 10 Plus Brand, a branding and digital marketing agency

Survival of the Fittest Brand

Evolve or die

Regularly evaluate brand position and marketing strategy is key to brand survival, as technology creates winners and losers overnight.

Nike branding is powerful when standing by its beliefs. By associating their dreams to its products, it lifts them up & profits.

Brand story distinguishes a power brand. It requires multidisciplinary skills and profound understanding of business and humanity.

Can software certify truthfulness of digital information? Can AI create fake news? Who is responsible for truthfulness, technology or humans?

Can software be developed to verify authenticity using blockchain as “Digital Trust”? Can AI create fake news? Who is liable, machines or humans?

A high quality brand promotional video must be scripted with business strategies, marketing stories and directed and edited artistically.

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In a corporation’s vision statement, mission, core value, slogan, impactful words and visuals create magic for customers and bottom line.

When a TV personality is a brand’s persona, loyalty is personal. A brand that lets viewers participate will lead to loyalty.

A branded website reflects a company’s culture. Brand messaging inspires employees, management and customers, thus increase sales.