Brand building

2202, 2024

Life and Death on Mount Aconcagua – “Interviews of Notables and Influencers”

By Joanne Z. Tan | Feb 22nd, 2024 | Personal branding, Interviews of Notables and Influencers, Stand for Something, | 0 Comments

Gary Middlemiss and his friends did a death-defying climb of 23,000 feet to the peak of Mount Aconcagua in Argentina, experiencing the best and the wo...

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2002, 2024

The Roaming Spirit of Alexei Navalny

By Joanne Z. Tan | Feb 20th, 2024 | Branding, Personal branding, Brand building, Stand for Something, Politics, Poems & Memoir by Joanne Tan, Leadership, | 0 Comments

The Roaming Spirit of Alexei Navalny To watch as a video To listen as a podcast   Like a meteor lighting up the Arctic night, no Sun...

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1202, 2024

Super Bowl Commercials 2024’s Top Three Ads

By Joanne Z. Tan | Feb 12th, 2024 | Branding, Video, Marketing, Digital marketing, Content marketing, Brand building, Best Super Bowl Ads, Advertising, Brands, | 0 Comments

Super Bowl Commercials top 3 ads 2024, ranked for the 5th year in a row by 10 Plus Brand, narrated by Joanne Z. Tan, Advertising Expert, Global Brand ...

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1002, 2024

4 Tips and a Self-guide for Rebranding “Retired” Executives Seeking to Start a Business or Reinvent Themselves

By Joanne Z. Tan | Feb 10th, 2024 | Branding, Website, Marketing, Personal branding, Brand building, entrepreneurship, Brands, | 0 Comments

Want to start life anew in your 60's and above? - 4 tips for rebranding retired executives and your new companies. Watch as a video Listen as a po...

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0701, 2024

Taylor Swift – A Quintessential American Brand and a Symbol for Full Womanhood

By Joanne Z. Tan | Jan 7th, 2024 | Branding, Personal branding, Brand building, Stand for Something, Brands, | 0 Comments

What is today's "womanhood"? Why Taylor Swift symbolizes the fullness of womanhood? Why her American personal brand and global business brand transcen...

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3112, 2023

Develop What AI Can NOT Do; Customize Experience Design (XD) in Training AI to Serve Humanity (pt. 4 of 4)

By Joanne Z. Tan | Dec 31st, 2023 | Branding, Digital marketing, Content marketing, Personal branding, Brand building, Brands, AI, Leadership, AI & Technology, | 0 Comments

The future of AI is in customized content that integrates with individual user experience design, to train hyper personalized generative AI. In Pt 1,...

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1512, 2023

What Business Leaders Should Do NOW, to Develop Generative AI Tools (Pt. 2 of 4)

By Joanne Z. Tan | Dec 15th, 2023 | Branding, Content marketing, Personal branding, Brand building, Brands, AI, Leadership, AI & Technology, | 0 Comments

1st: Develop content for feeding generative AI tools, since Your AI tools are as good (or bad) as the underlying data. 2nd: Develop leaders & peo...

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1012, 2023

AI Leadership: Decision Making Steps for AI Assessment (Pt 1 of 4)

By Joanne Z. Tan | Dec 10th, 2023 | Branding, Marketing, Content marketing, Brand building, entrepreneurship, Brands, Leadership, AI & Technology, | 0 Comments

A step-by-step guide for making AI adoption, AI development, and AI leadership strategies for CEOs, organizational leadership, and business owners. I...

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2010, 2023

World War 3 by Proxy?

By Joanne Z. Tan | Oct 20th, 2023 | Stand for Something, Politics, | 0 Comments

World War 3 is unfolding by proxies in the Israel-Hamas War (US & Iran), the Ukraine-Russia War (NATO vs. Russia and its authoritarian supporters)...

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0710, 2023

Personal Branding, Ego Boosting & Ego Bruising

By Joanne Z. Tan | Oct 7th, 2023 | Branding, LinkedIn, Personal branding, Brand building, Brands, | 0 Comments

Personal branding is for serving the target audience of one's profession or business, in a competitive landscape, for desired ROI. It's both a constan...

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