leadership

Mar27, 2024

Use Brand Culture to Catalyze Workplace Culture Change

By Joanne Z. Tan | Mar 27, 2024 | Branding, Brand building, Stand for Something, workplace culture, | 0 Comments

Brand culture embodies workplace culture. Brand culture can catalyze changes in company culture by aligning attitudes, actions, behaviors with brand v...

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Dec30, 2023

Develop Leaders and People for the AI Age (Pt 3 of 4)

By Joanne Z. Tan | Dec 30, 2023 | AI, Leadership, AI & Technology, | 0 Comments

Leadership in the AI Age requires prioritizing people & putting AI as part of overall organizational development of people, technology, system, an...

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Dec10, 2023

AI Leadership: Decision Making Steps for AI Assessment (Pt 1 of 4)

By Joanne Z. Tan | Dec 10, 2023 | Branding, Marketing, Content marketing, Brand building, entrepreneurship, Brands, Leadership, AI & Technology, | 0 Comments

A step-by-step guide for making AI adoption, AI development, and AI leadership strategies for CEOs, organizational leadership, and business owners. I...

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Mar29, 2023

Brand Building, Organizational Culture, Brand Loyalty

By Joanne Z. Tan | Mar 29, 2023 | Branding, Personal branding, Brand building, Stand for Something, Brands, | 0 Comments

Brand building, when done correctly, drives a thriving internal organizational culture, and external brand loyalty on the part of  long term customer...

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Jul10, 2021

A Brand Building Masterclass by Joanne Z. Tan, – How To Become A Unicorn, Summary

By Joanne Z. Tan | Jul 10, 2021 | Branding, Brand building, | 3 Comments

To stay in the loop, subscribe to our Newsletter Company brand building starts with DNA, then the structure, strategies, and stories. Use experts at ...

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Apr15, 2021

Diversity and Women – Julie Castro Abrams – Interviews of Notables & Influencers by Joanne Z. Tan

By Joanne Z. Tan | Apr 15, 2021 | Brand building, Interviews of Notables and Influencers, | 8 Comments

To stay in the loop on topics like diversity through women leaders, subscribe to our Newsletter To listen as a podcast To watch to as a video ...

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Nov4, 2019

What Does It Take To Have A Power Brand?

By Joanne Z. Tan | Nov 4, 2019 | Branding, | 0 Comments

Click here more Power Brand content To stay in the loop, subscribe to our Newsletter For a company to become a power brand, it must stand for some...

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Feb23, 2018

Brand Messaging, Website, Revenue

By Joanne Z. Tan | Feb 23, 2018 | Branding, Video, Website, SEO, | 0 Comments

To stay in the loop, subscribe to our Newsletter A branded website reflects a company's culture. Brand messaging inspires employees, management and c...

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