be your own brand

Feb20, 2024

The Roaming Spirit of Alexei Navalny

By Joanne Z. Tan | Feb 20, 2024 | Branding, Personal branding, Brand building, Stand for Something, Politics, Poems & Memoir by Joanne Tan, Leadership, | 0 Comments

The Roaming Spirit of Alexei Navalny To watch as a video To listen as a podcast   Like a meteor lighting up the Arctic night, no Sun...

Read More

Feb10, 2024

4 Tips and a Self-guide for Rebranding “Retired” Executives Seeking to Start a Business or Reinvent Themselves

By Joanne Z. Tan | Feb 10, 2024 | Branding, Website, Marketing, Personal branding, Brand building, entrepreneurship, Brands, | 0 Comments

Want to start life anew in your 60's and above? - 4 tips for rebranding retired executives and your new companies. Watch as a video Listen as a po...

Read More

Jan7, 2024

Taylor Swift – A Quintessential American Brand and a Symbol for Full Womanhood

By Joanne Z. Tan | Jan 7, 2024 | Branding, Personal branding, Brand building, Stand for Something, Brands, | 0 Comments

What is today's "womanhood"? Why Taylor Swift symbolizes the fullness of womanhood? Why her American personal brand and global business brand transcen...

Read More

Mar29, 2023

Brand Building, Organizational Culture, Brand Loyalty

By Joanne Z. Tan | Mar 29, 2023 | Branding, Personal branding, Brand building, Stand for Something, Brands, | 0 Comments

Brand building, when done correctly, drives a thriving internal organizational culture, and external brand loyalty on the part of  long term customer...

Read More

Mar23, 2023

Political Correctness and Self Censorship_30 Seconds of Anything

By Joanne Z. Tan | Mar 23, 2023 | Personal branding, 30 Seconds of Anything, Stand for Something, Politics, | 0 Comments

Political correctness, self censorship, and truth telling in a free democracy, as both a societal and personal brand - Joanne Z. Tan, 10 Plus Brand. ...

Read More

Feb27, 2023

Unique Value Proposition and Brand Positioning on LinkedIn

By Joanne Z. Tan | Feb 27, 2023 | Branding, SEO, LinkedIn, Content marketing, Personal branding, Brand building, Stand for Something, | 0 Comments

In turning a LinkedIn profile into a business or personal brand, 10 Plus Brand experts shed light on unique value proposition, brand positioning, mess...

Read More

Feb12, 2023

Brand Equity Building, Branding & Rebranding a Company: at Birth, Growth & Rebirth

By Joanne Z. Tan | Feb 12, 2023 | Branding, Video, Website, SEO, Marketing, LinkedIn, Digital marketing, Content marketing, Personal branding, Brand building, Brands, | 0 Comments

Rebrand, brand build, brand management are never-ending processes at a company's birth, growth, and rebirth, and brand equity leads to superb ROI.  ...

Read More

Jan3, 2023

Barbara Walters Personifies “Be Your Own Brand” – Joanne Z Tan’s “30 Seconds of Anything”

By Joanne Z. Tan | Jan 3, 2023 | Branding, Personal branding, Brand building, 30 Seconds of Anything, Stand for Something, | 0 Comments

Barbara Walters' Iconic Legacy: Be Your Own Brand! To watch this 40-second video To listen as a podcast Download it on Itunes Barbara Walte...

Read More

Dec30, 2022

Be creative! That’s the joy of life! – Joanne Z Tan’s “30 Seconds of Anything”

By Joanne Z. Tan | Dec 30, 2022 | Branding, Personal branding, 30 Seconds of Anything, | 0 Comments

Joanne Z Tan shares how being creative is the joy of life, and can give a meditative mental break from work. - To stay in the loop, subscribe to our ...

Read More

Dec30, 2022

Where does confidence come from? – Joanne Z Tan’s “30 Seconds of Anything”

By Joanne Z. Tan | Dec 30, 2022 | Branding, Personal branding, 30 Seconds of Anything, Stand for Something, | 0 Comments

How to get out of self-limiting beliefs? Confidence: the more you have, the more you can do, if you're not afraid to make mistakes. - To stay in the ...

Read More

Decode | Create | Amplify