We Are Your Brand’s Sculptor, Spotlight, and Status-enhancer

  1. Brand Strategists | Brand DNA Decoders
  2. Content Writers | LinkedIn Profilers
  3. Visual Branding Experts | Graphic Designers
  4. Website Designers & Developers | SEO experts
  5. Video Production Crew | Photographers
  6. Advertising | PR | PPC | Media experts
  7. AI Curated Content & Social Media Marketing Specialists

To secure your brand-recognition in the marketplace, the following teams of experienced specialists are your brand’s trusted partners, advisors, and content creators to market your brand to your target audience.

We do the “whole 10 yards” of brand-building, branding, and brand marketing for businesses, including but not limited to B2B service firms such as law firms, accounting firms, commercial lenders, investment bankers, business consulting firms, technology companies, funded or venture capital VC backed startups, corporations, mid-market companies, non-profit organizations, private equity (PE) portfolio companies during restructuring or pre and post M&A, and political campaigns.

We also develop individual business brands with LinkedIn profiles, bios, resumes for public and private board members, CEOs, CFOs, C-suites members, corporate, institutional and nonprofit leaders, executive coaches & business consultants, commercial insurance brokers, attorneys, CPAs, M&A experts, entrepreneurs, commercial loan financers, realtors, etc.

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How It All Began

The Evolution of 10 Plus Brand, Inc.

10 Plus Brand, Inc. evolved over the past 10 years from a photographic studio (“Poem And Art Studio”) into a video, content, website and visuals production company (“Joanne Tan Visual Branding, LLC”), which was expanded about a year later and renamed, (“10+ Visual Branding”), and now evolved into a full service branding and digital marketing agency (“10 Plus Brand, Inc.”), under the leadership of Joanne Tan, founder and CEO.

Last year, a subsidiary, “10 Plus Profile” was added to be under the “flagship” 10 Plus Brand. 10 Plus Profile is dedicated to LinkedIn profiling and optimization services only.

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10 Plus Brand’s Leader, Teams, & Partners

Multidisciplinary Processes | Diverse Talents | Comprehensive Services

To make your brand sing in one unified voice so it can inform, inspire, and empower your target audience, our CEO Joanne Tan acts as a “Commander in Chief” in protecting and serving the “constitution” of your brand, leading these 10 Plus Brand Teams:

  • – “Army” – highly skilled writers with JD or MBA degrees; digital content AI + HI marketing experts;
  • – “Navy” – Experienced video production crew, scriptwriter, director, videographer, photographers, graphic designers, motion graphic designers;
  • – “Air force” – Skilled website custom designers and web developers, experts in SEO, PPC, Google Core Web Vitals.

After our in-depth brand marketing analysis, we turn a website or a LinkedIn profile into a power brand that generates leads, clients, sales, referrals, and loyal brand followers.

We also deliver social media marketing and advertising campaigns.

Founder & CEO, Joanne Z. Tan


Brand Strategist, Branding Expert, PR & Marketing Consultant, Content & Brand Management:

Brand Strategist, Branding Expert, PR & Marketing Consultant, Content & Brand Management:

    • Develop brand, business and marketing strategies;
    • Create brand DNA™ and brand messaging;
    • Create senior corporate executives’ board bios, LinkedIn profiles, resumes;
    • Direct, manage & coordinate writing, design, visual, web, social media and SEO teams;
    • Law degree, business school training, professional journalist editor & page designer, professional award-winning photographer, liberal arts education;
    • Mentor & advisor for startups with all aspects of business strategies; 1st permanent female judge for startup pitching competition in Silicon Valley;
    • Board member at Bay Area Executive Development Network; Experienced in working with CEOs, VCs, angel investors, CFOs & CPAs, and in M&A, insurance, etc.;
    • Artist in visual media and poetry;
    • Multi-disciplined, multi-skilled and talented, respected by clients of highly seasoned professionals, small and mid companies and cutting edge tech startups:
  • Doubled attendance for the prestigious Blackhawk Museum,
  • Increased business volume by 40% for some clients,
  • Helped exceed startups’ fundraising goal by 200%,
  • Elevated a B2B service company from 35 years of doing business locally to be a national brand, doing business in all 50 states.

Joanne Tan contributes these skills, experience, and talents to her expanding agency:

A law degree

  • Analytical & strategic skills
  • Distilling vast amounts of information to its gist

Training in business

  • Accounting, Marketing
  • Organizational Behavior, Insurance

Executive coaching

Professional journalist, editor, and designer

  • Investigative, listening, story-telling & headlining skills
  • architectural design & design thinking


  • professional award winning photographer
  • director, producer, scriptwriter
  • painter, poet

Liberal arts education at Brandeis University

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Teams & Partners

Dr. Victor P.

  • Consultant
  • Organizational culture
  • People management

Jeannette C.

Brand identity designer

  • Award-winning multi facet brand and rebrand graphic identity designer for 20+ years.
  • Served a variety of companies including multi billion dollar high tech companies’ visual designs of corporate identities.

Michael C.

Corporate logo designer

  • 34 years of experience, a prominent and internationally recognized corporate logo and signage designer.

Susan O.


  • 15 years of content development as a journalist and writer, excelling at organizational storytelling and targeted messaging.

Joe K.

PPC, Google Ad Words

  • With proprietary software, Joe and his team are one of the top 1% of Pay Per Click Advertising (PPC) experts in the nation. He and the team also do Search Engine Marketing (SEM), Mobile Ads.

Abhishek J.

Web development, website design, SEO, SEM Team Leader

  • Website custom coding, development and design, Internal & External link building, broken link fixing, Google Core Web Vitals, Google keywords, Google Ad Words, and everything related to SEO on websites.

Prabeen S.

Website custom coder, developer, designer.

  • Website maintenance
  • Updating
  • Upgrading

Doug S.

Team leader, graphic design

  • Graphic design, logo, visuals, images.

Anna S.

Content Writer

Jeremy F.

Team Leader, Videography & photography

  • More than 15 years of experience in videography and photography.

Gail K.

  • Lead Magnet
  • Lead Generation
  • CRM Director
  • Social Media Marketing Expert

David L.

Digital Marketing & Data Management

  • Facebook, Google, and social media ads creation and tracking. Video editor.
  • Production assistant for podcasts, vlogs, and webinars.
  • Social Media Marketing, AI enabled digital marketing.

Dennis D.

  • Videographer
  • Video Editor
  • Production Manager

Delaney “Daley” T.

General Admin

  • Data management and organization.
  • Data Analytics.
  • General admin.
  • Video production assistant.

Phil T.


Jayapal D.

  • Software engineer
  • App developer
  • AI
  • SaaS
  • Technology Consultant

Marc B

SEO Specialist

Brand | Culture | Legacy