CEO

Feb10, 2024

4 Tips and a Self-guide for Rebranding “Retired” Executives Seeking to Start a Business or Reinvent Themselves

By Joanne Z. Tan | Feb 10, 2024 | Branding, Website, Marketing, Personal branding, Brand building, entrepreneurship, Brands, | 0 Comments

Want to start life anew in your 60's and above? - 4 tips for rebranding retired executives and your new companies. Watch as a video Listen as a po...

Read More

Dec15, 2023

What Business Leaders Should Do NOW, to Develop Generative AI Tools (Pt. 2 of 4)

By Joanne Z. Tan | Dec 15, 2023 | Branding, Content marketing, Personal branding, Brand building, Brands, AI, Leadership, AI & Technology, | 0 Comments

1st: Develop content for feeding generative AI tools, since Your AI tools are as good (or bad) as the underlying data. 2nd: Develop leaders & peo...

Read More

Dec10, 2023

AI Leadership: Decision Making Steps for AI Assessment (Pt 1 of 4)

By Joanne Z. Tan | Dec 10, 2023 | Branding, Marketing, Content marketing, Brand building, entrepreneurship, Brands, Leadership, AI & Technology, | 0 Comments

A step-by-step guide for making AI adoption, AI development, and AI leadership strategies for CEOs, organizational leadership, and business owners. I...

Read More

Feb12, 2023

Brand Equity Building, Branding & Rebranding a Company: at Birth, Growth & Rebirth

By Joanne Z. Tan | Feb 12, 2023 | Branding, Video, Website, SEO, Marketing, LinkedIn, Digital marketing, Content marketing, Personal branding, Brand building, Brands, | 0 Comments

Rebrand, brand build, brand management are never-ending processes at a company's birth, growth, and rebirth, and brand equity leads to superb ROI.  ...

Read More

Nov29, 2022

Meta’s Huge Loss and Apple’s Big Win in 2022: Marketing Strategy, Brand Strategy, and Business Strategy

By Joanne Z. Tan | Nov 29, 2022 | Branding, Marketing, Brand building, Advertising, | 0 Comments

Marketing Strategies, Brand Strategies, and Business Strategies - A Case Study of Meta and Apple in 2022 - To listen as a podcast - To watch it as...

Read More

Dec16, 2021

Podcasting and Networking –  An Interview with Shawn Flynn by Joanne Z. Tan

By Joanne Z. Tan | Dec 16, 2021 | Marketing, entrepreneurship, Interviews of Notables and Influencers, | 0 Comments

Podcast listeners across ALL generations are the fastest-growing media audience. Whether you are a podcast listener, or want to be a guest on a podcas...

Read More

Oct22, 2021

How to Investing in Technology, AI, America’s Future – Kevin Surace – Interviews of Notables & Influencers by Joanne Z. Tan

By Joanne Z. Tan | Oct 22, 2021 | Branding, entrepreneurship, Interviews of Notables and Influencers, | 0 Comments

 To stay in the loop, subscribe to our Newsletter To listen as a Podcast To watch, listen to as a Youtube Video #10PlusInterviews #Interview...

Read More

Sep26, 2021

Asking Questions is Key to Audience Engagement, Customer Experience, and Digital Marketing

By Joanne Z. Tan | Sep 26, 2021 | SEO, Marketing, Digital marketing, Content marketing, Brand building, | 1 Comments

To stay in the loop on audience experience topics, subscribe to our Newsletter If you practice the art of questioning with your digital marketing, yo...

Read More

Jul24, 2021

5 Ways to Build Brand, More Than Just a Business – A Podcast Masterclass on “Entrepreneurs on Fire” by Joanne Z. Tan, Transcript

By Joanne Z. Tan | Jul 24, 2021 | Branding, Marketing, entrepreneurship, Stand for Something, | 3 Comments

To stay in the loop, subscribe to our Newsletter The following is an edited transcript for “5 Ways to build a unicorn, more than just a business”...

Read More

Jul10, 2021

A Brand Building Masterclass by Joanne Z. Tan, – How To Become A Unicorn, Summary

By Joanne Z. Tan | Jul 10, 2021 | Branding, Brand building, | 3 Comments

To stay in the loop, subscribe to our Newsletter Company brand building starts with DNA, then the structure, strategies, and stories. Use experts at ...

Read More

Decode | Create | Amplify