Glenn Perkins, Executive Forums Silicon Valley Leadership Coach, Strategic Advisor, Team Building
Joanne Tan is the talented owner of 10+ Brand and well versed in all aspects of brand development for individual service providers and small to medium-sized businesses. Her unique ability to decode the essence of one’s brand, create content that touches the heart of the target market, and to amplify those messages through social media is awesome. Joanne was able to guide me through the decoding process to distill my key messages, work with me and my clients to create several brand videos (content) that tell the story, and further amplify that content through video placements, website blogging and LinkedIn campaigns. Joanne is also a great confidant and advisor with a sharp business mind and is always available to assist and help.
Dr. Michael Pelfini, Chair, Vistage Executive Team Coaching; Leadership Mentor
Joanne Tan and her team at 10 Plus Brand have provided me and my business uniquely excellent services. She helped me to identify and articulate what is what is particular about my services–the DNA of my business–and completely remade my LinkedIn profile. We’re currently working to update my website. Joanne mixes her proven process with a customized sensitivity so as to notice all important nuances and details. Her persistence and single-minded focus make me feel like I’m her only client! If you want to work with someone who’s operating in the sweet spot of her skills, creativity and experience, contact Joanne Tan. And buckle up for a fun and productive experience!
Rick Callaway, Principal, Pacific Diversified Commercial Insurance Agency, CA.
My Goodness, what Joanne is doing with digital marketing my commercial insurance business IS WORKING! About 6 months ago, Joanne and her agency started AI and human intelligence hybrid content marketing on LinkedIn and social media, since then, I have been contacted for services from all over the United States! They told me how impressed they were by both curated content (carefully chosen and summarized by her team,) and my original blogs (ghost-written by Joanne and her 10 Plus Brand, Inc.). In the last 6 years since Joanne started decoding my brand’s DNA and creating my website, my industry and clientele have gone through great changes. She advised me BEFORE the major landscape shifts and created new website content 3 times. I hate to say again, “Joanne, you were right.” Joanne is brilliant! She is not just one of the top 1% branding and marketing experts, she stays ahead of the trend, with cutting edge mind, information, technology AND artistry. I rely on her business acumen and insight for strategies, tactics, technology and her teams’ expertise with Google Core Web Vitals and SEO technicality. I am SO glad that Joanne has been taking care of all my marketing, branding, website, videos, content creation, and strategy development, and will do so for many more years down the road!
Carmen Diep, Financial and Accounting Consultant at Kranz, CPA, CMA.
Joanne is one of the most insightful experts in personal and business branding. She was strategic and visionary in identifying my unique value propositions and in relating them to my future goals. She asked thought-provoking questions in a caring and helpful way during the process of rebranding my LinkedIn profile, bio and resume. I felt genuinely inspired and empowered. After each brainstorming session, I gained clarity about myself, my career goals and what to do to achieve my goals. Her insights and talents were invaluable for anyone seeking others’ wisdom about themselves. Thank you Joanne!
Nick Larson, Chief Revenue Officer, Contento
Working with Joanne was an insightful and self-reflective experience. She’s great at creating a process to distill your values, then share with others in a meaningful way. Joanne has also connected me to some really wonderful people, I’m grateful for her friendship and unique perspective.
Jill Bragg, Walnut Creek
Joanne is so talented and professional! She was so creative and had so many great ideas! I needed her help with my new business and website and what a professional and such great expertise! She’s the one that will get your job done!
Jon Northrup, CEO, CoFounder, Board Member, StingrayTherapeutics
Joanne is a very thoughtful consultant, helpful with branding issues and has a deep understanding of the approach to take with angel investors. She is passionate about helping her clients and has a strong toolbox to help clients best position themselves for sales and investment and in communicating quickly to key stakeholders.
Bill Kallman, CEO, Moby Corp
Joanne has an innate understanding of end-users and go-to market strategies. She helps refine company brands and messaging – finding simplicity in complexity. She is a great brainstorming partner and trusted sounding board for CEOs. Joanne has a strong work ethic – pushing through midnight as needed to perfect messaging summary and pitch decks ahead of deadlines.
Todd Galde, Senior Mortgage Banker & Advisor at Commerce Home Mortgage
Joanne has been helping me to define why, what and who I want to be, bringing clarity and definition in developing my business brand. Joanne has helped me “get real” with what I want my business to be, how I want it to be portrayed to the public, and the message I want to deliver. She is exceptional at the ground floor engagement of marketing tactics for growing my business with specific actions, not just rah rah rah. I am looking forward to have her teams creating my brand promotional video, messaging, visuals, and website. Thank you Joanne!
Steve Brauer, Group Benefits, Group Health Insurance, ACA Expert
“First of all, being an ex-cop, I’m pretty skeptical by nature. But then when someone says they’re an “expert”, I’m even more suspicious. Enter Joanne Tan. Joanne was recommended to me by a business owner that I trust. He raved about what she did for his brand and website. I ended up hiring Joanne and her team. It was the single best marketing decision I’ve ever made. Seeing is believing, so if you want validation, check out my website to see her work. Thanks Joanne for your tireless work.”
Gary Potts, Principal & Consulting CFO, ProMentor CFO, LLC
“Joanne did a wonderful job in helping me create and launch my new venture with a great brand message. She is one of a kind! In addition to her skills as a highly intuitive branding expert, she can get to the core of a business and articulate the perfect message in just the right words. In addition, she is a top-notch photographer and video producer. Starting from the logo and video, she helped conceive, create and deliver the brand messaging and content. She and her team designed my website as well. The value of Joanne’s services is extremely unique and I highly recommend her.”
Rolf Neuweiler, Founder & Principal Consultant of a2z CFO, LLC:
“Joanne with 10+ did a fantastic job in launching and establishing my firm’s social media and web presences. 10+ is a full service, multimedia branding agency, with initial focus on branding content and brand-promotional videos. With multidisciplinary skills and talents, Joanne and her team made sure to market my unique brand powerfully, authentically, uniformly and artistically.
Joanne made my venture into social media go smoothly and seamlessly. Joanne and her team created and implemented the following for the a2z CFO brand:
• brand-messaging content;
• branding and new firm announcement videos;
• branded website: content, design, photos, visuals, structure;
• tagline “Keep your ship on course;”
• logo and business card design;
• business name: a2z CFO LLC; and
• branding portrait for my website, LinkedIn, and social media profiles.
Joanne also saved me significant costs related printing services and will continue to provide a2zCFO with updated social media content and a monthly branded blog.”
“The whole process of working with Joanne gave me such confidence that I wrote 3 new pieces of business, while completing brainstorming and brand-honing work with Joanne.
Joanne is a great mix of left and right brain. She works with the right brain and digs deeply into your values and business operations. Then she uses her artistry to create a brand for you. What started as a multipage questionnaire got boiled down to a one page script. The video, website and headshots all bring out your essence in a unified brand.
Joanne believes in and sees the best in her clients. She and her teams not only produces my brand messaging content, video, photo, website, she also features my branding video and content on her business website, and refers potential business partners and prospects to me. I recommend her and her teams highly to all business owners who have visions, who know the extraordinary value in brand-marketing.”
Brady Helkenn, Founder & CEO, BH Tech Connection:
“I had the opportunity to hire Joanne for my business’s video (currently on my homepage for your viewing pleasure – just search “10+ Visual Branding BH Tech Connection” – and she was amazing to work with! She asked so many detailed questions throughout the process that I felt like I learned more about my business than she did. I’m overwhelmingly pleased with the results of the video, as it’s also helped me to refine my messaging on other materials, from my website to my business cards. If you want QUALITY scripting and video done, look no further than 10+ Visual Branding.”
“Joanne Tan did a wonderful job guiding me through the intricacies of producing a branding video for my interior design business. She was able to condense my 40 years of experience down into a 1 page script and then matched video and still photography to that script resulting in a beautifully produced business tool. She experty collaborates with her technical support team to add quality content to a masterful end product. I am looking forward to increasing my business with this video and future blogs. Thanks to Joanne I am stepping into new areas of marketing I never dreamed of.”
Julia Holian Career Coach | Executive Coach | Leadership Trainer | Career Strategist | Job Search Strategist:
“Joanne was a great help when I needed to update my professional photo on my website and LinkedIn. She understood my audience and how to capture the essence of who I am. She’s also become a trusted advisor for branding and imagining, as she has a lot of ideas and is selfless about offering her knowledge and expertise. I’m very happy with the picture we selected (it was hard to pick just one!) and will continue to use Joanne as my personal photographer and videographer.”
Benjamin Dierauf Acupuncture and Oriental Medicine Doctor for 23 + years, Lafayette, CA:
“Joanne Tan is a force of nature! Feisty, highly intelligent, and deliberative, she brought to the table a unique set of experiences in business, marketing, law, and art with a passion for finding, defining and expressing my unique branding for my Acupuncture and Oriental Medicine practice in Lafayette and San Ramon. She then translated this into the development of a script and screenplay, a process that endured 7 or so revisions, each time sharpening, clarifying, and simplifying my branding message and enhancing the appeal for my demographic market. I’m quite pleased with the final video, and it will use it preeminently for my website (benjamindieraufdotcom), facebook, and google+ business pages. It captures a well-crafted professional, artistic, and marketable image that accurately portrays my business and personal brand. I’ve also used Joanne for updating my professional branding headshot. Her many awards for her photography are well-deserved, and I also plan to work with Joanne in the future to revamp and update my website and cyber presence.”
“Joanne helped me create a new profile image for my social media profiles. She is professional, patient, a good listener and an excellent advisor. She approaches her work from a holistic perspective including photography, videos, scripting, visual identity and branding. I’m very happy with the results and look forward to working together on future projects.”
Jeff Willis Owner of ProFit Custom Embroidery & Promotional Items:
“I worked with Joanne to establish a brand for my business. Joanne has been amazing! She listened to me as I described my business. We went through many options to determine the final product. She made me look at my business in a whole other light. I was focusing on the outputs of embroidery instead of the reasons clients need embroidery. One of the principle outputs from the process is a three minute video for my website, pfbiz.com
. This was a fun experience. Standing in front of a camera is something I had never done. She made me feel at ease and incorporated my brand, equipment, employee and embroidered products in the video. She also developed my website which is a professional site and will have all the necessary web optimization.”
Phil Toudic attorney in business litigation for 22 years:
“Highly recommend Joanne Tan Visual Branding, for content marketing on line. Joanne Tan produced a promotional video for me, starting with messaging consulting, script/copy writing, by summarizing over 20 years of my extensive professional business litigation experience. She is extremely intelligent, creative, and delights in helping others. She also directed, and voice-coached me to be my best on camera, for social media and website marketing, which created powerful business identity and online presence.”
Neil Sullivan Owner, Better Nutrition Simplified:
“Joanne brainstormed with me, pin-pointed and defined what’s unique about my business, and wrote a ‘Big Bang’ script with personal stories. She made it succinct, personable, captivating and engaging. She was also skillful in drawing passion into my video narration, so I sounded and looked genuine and convincing on camera.”
Rick Morgin Franchise Consultant, FranNet:
“The difference Joanne made to my speech was night and day. She targeted the audience and asked the right questions. She coached me on how to speak and act in front of a camera, by marking the script with symbols for emphases, pauses, and facial expressions, then she asked me to ignore the script and be myself while recording. My improved video performance also helped with in-person presentation w/ potential clients. I am planning a sequel!”