brand strategies

Nov23, 2021

How to Rebrand – What did Facebook & Tiffany do Wrong, and How did Harley Davidson & Dunkin’ do Right

By Joanne Z. Tan | Nov 23, 2021 | Branding, Brand building, Stand for Something, | 0 Comments

Rebrand a company is to evolve in substance with vision, strategies, and quality content, adapt to changes while adhering to its brand DNA. It's far m...

Read More

Sep26, 2021

Asking Questions is Key to Audience Engagement, Customer Experience, and Digital Marketing

By Joanne Z. Tan | Sep 26, 2021 | SEO, Marketing, Digital marketing, Content marketing, Brand building, | 1 Comments

To stay in the loop on audience experience topics, subscribe to our Newsletter If you practice the art of questioning with your digital marketing, yo...

Read More

Jul26, 2021

Joanne Z. Tan’s “30 Seconds of Anything” – What does it take to win Olympic Gold?

By Joanne Z. Tan | Jul 26, 2021 | Brand building, 30 Seconds of Anything, Stand for Something, | 0 Comments

To stay in the loop, subscribe to our Newsletter Watch it as a video. Listen to it as a podcast. #30SecondsofAnything After YEARS of train...

Read More

Jul24, 2021

5 Ways to Build Brand, More Than Just a Business – A Podcast Masterclass on “Entrepreneurs on Fire” by Joanne Z. Tan, Transcript

By Joanne Z. Tan | Jul 24, 2021 | Branding, Marketing, entrepreneurship, Stand for Something, | 3 Comments

To stay in the loop, subscribe to our Newsletter The following is an edited transcript for “5 Ways to build a unicorn, more than just a business”...

Read More

Jul10, 2021

A Brand Building Masterclass by Joanne Z. Tan, – How To Become A Unicorn, Summary

By Joanne Z. Tan | Jul 10, 2021 | Branding, Brand building, | 3 Comments

To stay in the loop, subscribe to our Newsletter Company brand building starts with DNA, then the structure, strategies, and stories. Use experts at ...

Read More

Jul3, 2021

The Golden Age for Deep Branding and Impactful Digital Brand Marketing

By Joanne Z. Tan | Jul 3, 2021 | Digital marketing, Brand building, | 2 Comments

To stay in the loop on topics like digital brand marketing, subscribe to our Newsletter Small, mid and large companies can develop into name brands b...

Read More

May7, 2021

How Can a Brand Lead & Influence in the Competitive World of Technology?

By Joanne Z. Tan | May 7, 2021 | Branding, Digital marketing, Personal branding, Brand building, | 0 Comments

To stay in the loop on topics like brand influence, subscribe to our Newsletter To listen as a podcast To watch to as a video #10PlusBrand A...

Read More

Apr29, 2021

The Extreme Micro of Building a Brand’s Unique Value Proposition – “Leverage the Universe (pt 2)”

By Joanne Z. Tan | Apr 29, 2021 | Branding, Brand building, entrepreneurship, | 0 Comments

To stay in the loop on topics about unique value proposition and more, subscribe to our Newsletter To listen as a podcast To watch to as a video...

Read More

Jul25, 2019

What Type of CEO Are You – a “Grinder” or a Power Brand?

By Joanne Z. Tan | Jul 25, 2019 | Branding, Marketing, | 0 Comments

To stay in the loop on CEOs and other topics, subscribe to our Newsletter CEOs often view the cost for brand building and marketing as a “luxury”...

Read More

Jul10, 2019

Video, Verbal, Or Both?

By Joanne Z. Tan | Jul 10, 2019 | Video, Website, Marketing, | 0 Comments

To stay in the loop, subscribe to our Newsletter Video watchers double verbal readers on LinkedIn. Many viewers get INFORMATION from subtitles withou...

Read More

Decode | Create | Amplify