10 Plus Brand, a branding and brand marketing agency

Brands

Mar31, 2025

AI search can't replace user experience, brand experience via human to human explanation, demonstration, education, as in buying & trying shoes - Joanne Z Tan

Why AI Search Can Never Replace Human-to-human User Experience (AIUX) & Brand Experience Created by AIXD

By Joanne Z. Tan | Mar 31, 2025 | Branding, Digital marketing, Brand building, Brands, AI, AIXD (AI Experience Design), | 0 Comments

For products & services to thrive with AI Search, develop superb human to human user experience, brand experience, using AIXD for in-person AI UX,...

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Mar14, 2025

Per Joanne Z. Tan, global brand strategist, in AI age, brand persona, brand messaging, brand voice in high quality content are favored by AI search to win.

3 Ways to Win in the AI Age: Brand Persona, Brand Messaging, and Brand Voice

By Joanne Z. Tan | Mar 14, 2025 | Branding, Digital marketing, Content marketing, Personal branding, Brand building, Stand for Something, Brands, AI, brand culture, AIXD (AI Experience Design), | 0 Comments

To stay ahead of the AI curve, build your unique brand persona and brand voice,  keep the human touch, and humanize your brand messaging. This is pa...

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Mar2, 2025

Emilia Perez surpasses all Best Movie contenders in 2025 Academy Award nominations, but will political correctness prevents it from winning Oscar? - Joanne Tan.

Emilia Perez and Oscar nominations 2025

By Joanne Z. Tan | Mar 2, 2025 | Branding, Brands, Oscars winners, | 0 Comments

Will political correctness, self censorship, culture war, and trans gender bias get in the way of awarding Best Picture to Emilia Perez in 2025 Oscar?...

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Feb10, 2025

2025 Super Bowl best 3 ads, rated by 10 Plus Brand's brand authority Joanne Z. Tan, on the criteria of no celebrities, politics, religions, violence, vulgarity.

Super Bowl 2025 – Best 3 TV Commercials

By Joanne Z. Tan | Feb 10, 2025 | Branding, Digital marketing, Content marketing, Brand building, Stand for Something, Best Super Bowl Ads, Advertising, Brands, | 0 Comments

For the 6th year, 10 Plus Brand rates top 3 Super Bowl 2025 ads without celebrities, politics, religions, violence, vulgarity, per Joanne Z. Tan, glob...

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Feb2, 2025

Global authority in personal branding & business branding Joanne Z. Tan explains what is a personal brand with philosophical & psychological sense of self.

What Is a Personal Brand?

By Joanne Z. Tan | Feb 2, 2025 | Branding, Personal branding, Brand building, Stand for Something, Brands, Leadership, brand culture, | 0 Comments

In a deeply philosophical and psychological sense, a personal brand is established upon the foundation of your sense of self, which determines how you...

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Jan8, 2025

What is the Second Renaissance? Joanne Z. Tan, global authority in business brand building and leadership personal branding explains post AI Knowledge Economy.

What is the Second Renaissance? Get Ahead of AI – Build a Brand for the Knowledge Economy

By Joanne Z. Tan | Jan 8, 2025 | Branding, Marketing, Digital marketing, Content marketing, Personal branding, Brand building, Stand for Something, Brands, AI, Leadership, AI & Technology, brand culture, AIXD (AI Experience Design), | 0 Comments

As AI automation is making your business increasingly the same as your competitors, build a brand to thrive in the Knowledge Economy in the Second Ren...

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Dec31, 2024

Originality will lead the Second Renaissance, per Joanne Z. Tan, global branding expert and executive coach for business leaders and growth companies.

Originality – Beyond AI’s Diminishing Return

By Joanne Z. Tan | Dec 31, 2024 | Branding, Website, Marketing, Digital marketing, Content marketing, Personal branding, Brand building, Stand for Something, Brands, AI, Technology, Leadership, brand culture, workplace culture, AIXD (AI Experience Design), | 0 Comments

As more people use AI to write, their writings are getting more and more alike. To catch plagiarism, more AI tools are on the rise to check originalit...

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Dec30, 2024

Per Joanne Z. Tan, career coach & executive coach for business leaders and brand strategist for growth companies, limiting beliefs are the energy of growth.

Are You Growing? – How to Break Through Limiting Beliefs (Joanne Tan’s “3 Cs”, and “3 Ss”)

By Joanne Z. Tan | Dec 30, 2024 | Branding, Personal branding, Brand building, entrepreneurship, Brands, brand culture, Joyful living, | 0 Comments

If you believe that the world is your oyster, your life becomes what you believe it to be.  You can either live a small life restricted by your own l...

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Aug22, 2024

Decision paralysis leads to customer loyalty with brand loyalty programs, per Joanne Z. Tan, global B2B brand building and brand marketing expert, brand coach.

Decision Paralysis, Customer Loyalty, and Brand Loyalty Programs in the AI Age (Pt 2 of 2)

By Joanne Z. Tan | Aug 22, 2024 | Branding, Brand building, Brands, AI, AIXD (AI Experience Design), | 0 Comments

Decision paralysis in the age of AI can actually open the door to customers' brand loyalty, if a brand delivers high quality brand promises consistent...

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May22, 2024

Joanne Z. Tan, global authority in brand building strategies for AI startups lists 3 elements of a unicorn: Vision, Brand-focus, Experience Design, Steve Jobs.

3 Elements of a Unicorn: Vision, Brand Focus, Experience Design – Steve Jobs’ secret sauce for growing a garage startup into Apple

By Joanne Z. Tan | May 22, 2024 | Branding, Marketing, Brand building, entrepreneurship, Stand for Something, Brands, Technology, AI & Technology, | 0 Comments

Apply Steve Jobs' vision, brand focus, and experience design for turning a garage startup into Apple, to building AI unicorn startups with these 3 ele...

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