10 Plus Brand, a branding and brand marketing agency

Personal branding

Nov4, 2024

Leadership personal branding building is a must for board candidates; board of directors assessment by 3rd party experts like Joanne Z. Tan can improve the fit

How Personal Brand Building Helps a Board Member Candidate Find a Right-fitting Board

By Joanne Z. Tan | Nov 4, 2024 | Branding, Personal branding, Brand building, Stand for Something, Leadership, brand culture, | 0 Comments

Individual board member candidates need personal brand building to ensure the right fit, and boards need to improve assessment processes. To most peo...

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Aug12, 2024

Breakthrough a board & self-limiting beliefs, procrastinations, fears, mental blocks, psychological barriers requires action & community, per Joanne Z. Tan.

Breakthrough – How I Achieved Mine by Helping Others Break their Boards and Mental Barriers

By Joanne Z. Tan | Aug 12, 2024 | Personal branding, entrepreneurship, Poems & Memoir by Joanne Tan, Leadership, Joyful living, | 0 Comments

Joanne Z. Tan shares her true story about breakthrough mental barriers by helping others with leadership, which in turn empowered her own break throug...

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Apr9, 2024

Brand audit: why companies need it once a year, per Joanne Z. Tan, brand building & marketing expert, global branding expert & brand strategist, 10 Plus Brand.

Brand Audit: Why, What, When, and How

By Joanne Z. Tan | Apr 9, 2024 | Branding, Marketing, Digital marketing, Personal branding, Brand building, Brands, brand culture, workplace culture, | 0 Comments

Companies must not wait until sales drop to start brand audits, which will be too little, too late. To stay ahead of your competition, do it once a ye...

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Mar4, 2024

A deepfake video with an AI fabricated

Genuine Video vs. Deepfake Video

By Joanne Z. Tan | Mar 4, 2024 | Branding, Video, Digital marketing, Content marketing, Personal branding, Brand building, Stand for Something, Advertising, AI, Technology, AI & Technology, | 0 Comments

To fight the danger of deepfake video, all video makers are called to make a one-sentence disclaimer: "This is a genuine video, Deepfake is not used"....

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Feb22, 2024

Climbing Mt. Aconcagua: stolen food, altitude sickness, ill willed guides,... interview by Joanne Z. Tan of Gary Middlemiss, #10PlusBrand #10PlusPodcast #10PlusInterviews

Life and Death on Mount Aconcagua – “Interviews of Notables and Influencers”

By Joanne Z. Tan | Feb 22, 2024 | Personal branding, Interviews of Notables and Influencers, Stand for Something, | 0 Comments

Gary Middlemiss and his friends did a death-defying climb of 23,000 feet to the peak of Mount Aconcagua in Argentina, experiencing the best and the wo...

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Feb20, 2024

A poem by Joanne Z. Tan, 10 Plus Brand, about Alexei Navalny, an inextinguishable light, though killed by Putin, his spirit inspires Russia and the the world.

The Roaming Spirit of Alexei Navalny

By Joanne Z. Tan | Feb 20, 2024 | Branding, Personal branding, Brand building, Stand for Something, Politics, Poems & Memoir by Joanne Tan, Leadership, | 0 Comments

The Roaming Spirit of Alexei Navalny To watch as a video To listen as a podcast   Like a meteor lighting up the Arctic night, no Sun...

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Feb10, 2024

Rebranding businesses & reinventing personal brand for retired executives, corporate leaders 60's & above by global branding expert Joanne Z. Tan, 10 Plus Brand

4 Tips and a Self-guide for Rebranding “Retired” Executives Seeking to Start a Business or Reinvent Themselves

By Joanne Z. Tan | Feb 10, 2024 | Branding, Website, Marketing, Personal branding, Brand building, entrepreneurship, Brands, | 0 Comments

Want to start life anew in your 60's and above? - 4 tips for rebranding retired executives and your new companies. Watch as a video Listen as a po...

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Jan7, 2024

Taylor Swift is a powerful personal brand and a business brand that transcend gender, culture, age, says Joanne Z. Tan, global branding expert, 10 Plus Brand.

Taylor Swift – A Quintessential American Brand and a Symbol for Full Womanhood

By Joanne Z. Tan | Jan 7, 2024 | Branding, Personal branding, Brand building, Stand for Something, Brands, | 0 Comments

What is today's "womanhood"? Why Taylor Swift symbolizes the fullness of womanhood? Why her American personal brand and global business brand transcen...

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Dec31, 2023

Experience design for highly personalized generative AI is what 10 Plus Brand is known for, says Joanne Z. Tan, global brand strategist & experience designer.

Develop What AI Can NOT Do; Customize AI Experience Design (AIXD) in Training AI to Serve Humanity (pt. 4 of 4)

By Joanne Z. Tan | Dec 31, 2023 | Branding, Digital marketing, Content marketing, Personal branding, Brand building, Brands, AI, Leadership, AI & Technology, AIXD (AI Experience Design), | 0 Comments

The future of AI is in customized content that integrates with individual user experience design, to train hyper personalized generative AI. In Pt 1,...

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Dec15, 2023

In Part 2 of 4, Joanne Z. Tan, 10 Plus Brand on what business leaders should do now to develop AI tools & be ahead: create UNIQUE brand content, voice, persona.

What Business Leaders Should Do NOW, to Develop Generative AI Tools (Pt. 2 of 4)

By Joanne Z. Tan | Dec 15, 2023 | Branding, Content marketing, Personal branding, Brand building, Brands, AI, Leadership, AI & Technology, AIXD (AI Experience Design), | 0 Comments

1st: Develop content for feeding generative AI tools, since Your AI tools are as good (or bad) as the underlying data. 2nd: Develop leaders & peo...

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