Nov29, 2022

Meta’s Huge Loss and Apple’s Big Win in 2022: Marketing Strategy, Brand Strategy, and Business Strategy

By Joanne Z. Tan | Nov 29, 2022 | Brand building, Advertising, Marketing, Branding, | 0 Comments

Marketing Strategies, Brand Strategies, and Business Strategies - A Case Study of Meta and Apple in 2022 - To listen as a podcast - To watch it as...

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Nov23, 2021

How to Rebrand – What did Facebook & Tiffany do Wrong, and How did Harley Davidson & Dunkin’ do Right

By Joanne Z. Tan | Nov 23, 2021 | Brand building, Stand for Something, Branding, | 0 Comments

Rebrand a company is to evolve in substance with vision, strategies, and quality content, adapt to changes while adhering to its brand DNA. It's far m...

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