10 Plus Brand does both business branding and leadership personal branding, using 10 Plus Brand’s own proprietary process. It usually starts with the founder and CEO’s leadership brand DNA decoding, then the company s/he leads. The principles for both personal branding and business branding are the same: To distill the brand essence and find out what your brand stands for, to know your competitive landscape and your unique value propositions, and to define your specific target audience or clientele. After that, begins the art and science of creating your brand narratives verbally, visually (with videos and websites), emotionally (with storytelling), and then amplifying with all media (digital, traditional, blogs, videos, podcasts, newsletters, ads, etc.)
We also specialize in professional branding and career coaching, serving mid level and upper level corporate leaders and managers who are pivoting their careers upward or laterally. Our clients include B2B service providers such as attorneys, executive coaches, consultants, C-suite members, founders and CEOs, and board members.