10 Plus Brand, a branding and brand marketing agency

Stand for Something

Dec16, 2024

2025 predictions by Joanne Z. Tan, continued from her 2024 Seven Predictions about the environment and the world we live in.

What Joanne Tan Got Right with her Seven 2024 Predictions; 2025 Predictions and Beyond

By Joanne Z. Tan | Dec 16, 2024 | entrepreneurship, Stand for Something, Politics, AI, Technology, | 0 Comments

Continuing the seven 2024 predictions Joanne Z. Tan made a year ago, her 2025 predictions and Beyond: To watch it as a 4-minute video To listen to...

Read More

Nov25, 2024

Leaders: reinvent yourself before reinvent organizations in the fast changing world, per Joanne Z. Tan, global brand strategist, executive coach, brand builder.

Leaders: How to Reinvent Yourself and Your Organization in a Fast Changing World 

By Joanne Z. Tan | Nov 25, 2024 | Branding, Brand building, entrepreneurship, Stand for Something, AI, Technology, Leadership, AI & Technology, brand culture, workplace culture, | 0 Comments

In the fast changing world of AI, how to reinvent yourself and your companies? - Insights for leaders regarding attitude, mindset, strategies, goals, ...

Read More

Nov4, 2024

Leadership personal branding building is a must for board candidates; board of directors assessment by 3rd party experts like Joanne Z. Tan can improve the fit

How Personal Brand Building Helps a Board Member Candidate Find a Right-fitting Board

By Joanne Z. Tan | Nov 4, 2024 | Branding, Personal branding, Brand building, Stand for Something, Leadership, brand culture, | 0 Comments

Individual board member candidates need personal brand building to ensure the right fit, and boards need to improve assessment processes. To most peo...

Read More

Oct26, 2024

Joanne Z. Tan urges citizens to urge their states to join NPVIC to abolish the electoral college voting system after the 2024 Presidential Election.

Whoever Wins the Presidential Election, Time to Abolish the Electoral College!

By Joanne Z. Tan | Oct 26, 2024 | Stand for Something, Politics, Leadership, | 3 Comments

The 235-year-old rationale for electoral college system is completely obsolete. Email your representatives to abolish it.   To watch it as a 5-minu...

Read More

Jul1, 2024

Tani Cantil-Sakauye, President of PPIC & former Chief Justice of CA Supreme Court, interviewed by Joanne Z. Tan on California economy, SCOTUS, democracy, etc

The Entire Interview of Former CA Supreme Court Chief Justice Tani Cantil-Sakauye: Her Journey; CA’s Future; SCOTUS, US Democracy

By Joanne Z. Tan | Jul 1, 2024 | Interviews of Notables and Influencers, Stand for Something, Politics, AI, Technology, Leadership, AI & Technology, | 0 Comments

On June 24, 2024, Joanne Z. Tan conducted an 1-hour 50 minute interview of Tani Cantil-Sakauye, former Chief Justice of California Supreme Court for 1...

Read More

May22, 2024

Joanne Z. Tan, global authority in brand building strategies for AI startups lists 3 elements of a unicorn: Vision, Brand-focus, Experience Design, Steve Jobs.

3 Elements of a Unicorn: Vision, Brand Focus, Experience Design – Steve Jobs’ secret sauce for growing a garage startup into Apple

By Joanne Z. Tan | May 22, 2024 | Branding, Marketing, Brand building, entrepreneurship, Stand for Something, Brands, Technology, AI & Technology, | 0 Comments

Apply Steve Jobs' vision, brand focus, and experience design for turning a garage startup into Apple, to building AI unicorn startups with these 3 ele...

Read More

May5, 2024

Brand loyalty, more than products or services, is a long term commitment based on trust, confidence, shared values - Joanne Z. Tan, 10 Plus Brand, in Pt 1 of 2.

Earning and Keeping Brand Loyalty (Part 1 of 2)

By Joanne Z. Tan | May 5, 2024 | Branding, Marketing, Content marketing, Brand building, Stand for Something, Advertising, Brands, brand culture, | 0 Comments

Having long term, devoted, exclusive customers is hard to achieve, even harder is sustaining their brand loyalty with relentless improvement, says Joa...

Read More

Mar27, 2024

Per Joanne Z. Tan, global brand strategist, brand building and branding expert, brand culture & workplace culture alignment raises productivity, profit, morale.

Use Brand Culture to Catalyze Workplace Culture Change

By Joanne Z. Tan | Mar 27, 2024 | Branding, Brand building, Stand for Something, workplace culture, | 0 Comments

Brand culture embodies workplace culture. Brand culture can catalyze changes in company culture by aligning attitudes, actions, behaviors with brand v...

Read More

Mar4, 2024

A deepfake video with an AI fabricated

Genuine Video vs. Deepfake Video

By Joanne Z. Tan | Mar 4, 2024 | Branding, Video, Digital marketing, Content marketing, Personal branding, Brand building, Stand for Something, Advertising, AI, Technology, AI & Technology, | 0 Comments

To fight the danger of deepfake video, all video makers are called to make a one-sentence disclaimer: "This is a genuine video, Deepfake is not used"....

Read More

Feb22, 2024

Climbing Mt. Aconcagua: stolen food, altitude sickness, ill willed guides,... interview by Joanne Z. Tan of Gary Middlemiss, #10PlusBrand #10PlusPodcast #10PlusInterviews

Life and Death on Mount Aconcagua – “Interviews of Notables and Influencers”

By Joanne Z. Tan | Feb 22, 2024 | Personal branding, Interviews of Notables and Influencers, Stand for Something, | 0 Comments

Gary Middlemiss and his friends did a death-defying climb of 23,000 feet to the peak of Mount Aconcagua in Argentina, experiencing the best and the wo...

Read More

Subscribe by Email

Categories

Decode | Create | Amplify

Menu