10 Plus Brand, a branding and brand marketing agency

Stand for Something

Jan13, 2025

Synthetic data by AI threatens integrity of information, legal & financial systems & democracy, per Joanne Z. Tan, thought leader, influencer, brand builder.

Synthetic Data in AI today, and the Toxic Assets in Financial Crises of 2008 and 1987

By Joanne Z. Tan | Jan 13, 2025 | Branding, Brand building, Stand for Something, Politics, AI, Technology, Leadership, AI & Technology, AIXD (AI Experience Design), | 0 Comments

Synthetic data threatens the integrity of information, the legal system, the financial system, media, and democracy.  US Government must regulate to ...

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Jan8, 2025

What is the Second Renaissance? Joanne Z. Tan, global authority in business brand building and leadership personal branding explains post AI Knowledge Economy.

What is the Second Renaissance? Get Ahead of AI – Build a Brand for the Knowledge Economy

By Joanne Z. Tan | Jan 8, 2025 | Branding, Marketing, Digital marketing, Content marketing, Personal branding, Brand building, Stand for Something, Brands, AI, Leadership, AI & Technology, brand culture, AIXD (AI Experience Design), | 0 Comments

As AI automation is making your business increasingly the same as your competitors, build a brand to thrive in the Knowledge Economy in the Second Ren...

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Dec31, 2024

Originality will lead the Second Renaissance, per Joanne Z. Tan, global branding expert and executive coach for business leaders and growth companies.

Originality – Beyond AI’s Diminishing Return

By Joanne Z. Tan | Dec 31, 2024 | Branding, Website, Marketing, Digital marketing, Content marketing, Personal branding, Brand building, Stand for Something, Brands, AI, Technology, Leadership, brand culture, workplace culture, AIXD (AI Experience Design), | 0 Comments

As more people use AI to write, their writings are getting more and more alike. To catch plagiarism, more AI tools are on the rise to check originalit...

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Dec16, 2024

2025 predictions by Joanne Z. Tan, continued from her 2024 Seven Predictions about the environment and the world we live in.

What Joanne Tan Got Right with her Seven 2024 Predictions; 2025 Predictions and Beyond

By Joanne Z. Tan | Dec 16, 2024 | entrepreneurship, Stand for Something, Politics, AI, Technology, | 0 Comments

Continuing the seven 2024 predictions Joanne Z. Tan made a year ago, her 2025 predictions and Beyond: To watch it as a 4-minute video To listen to...

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Nov25, 2024

Leaders: reinvent yourself before reinvent organizations in the fast changing world, per Joanne Z. Tan, global brand strategist, executive coach, brand builder.

Leaders: How to Reinvent Yourself and Your Organization in a Fast Changing World 

By Joanne Z. Tan | Nov 25, 2024 | Branding, Brand building, entrepreneurship, Stand for Something, AI, Technology, Leadership, AI & Technology, brand culture, workplace culture, | 0 Comments

In the fast changing world of AI, how to reinvent yourself and your companies? - Insights for leaders regarding attitude, mindset, strategies, goals, ...

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Nov4, 2024

Leadership personal branding building is a must for board candidates; board of directors assessment by 3rd party experts like Joanne Z. Tan can improve the fit

How Personal Brand Building Helps a Board Member Candidate Find a Right-fitting Board

By Joanne Z. Tan | Nov 4, 2024 | Branding, Personal branding, Brand building, Stand for Something, Leadership, brand culture, | 0 Comments

Individual board member candidates need personal brand building to ensure the right fit, and boards need to improve assessment processes. To most peo...

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Oct26, 2024

Joanne Z. Tan urges citizens to urge their states to join NPVIC to abolish the electoral college voting system after the 2024 Presidential Election.

Whoever Wins the Presidential Election, Time to Abolish the Electoral College!

By Joanne Z. Tan | Oct 26, 2024 | Stand for Something, Politics, Leadership, | 3 Comments

The 235-year-old rationale for electoral college system is completely obsolete. Email your representatives to abolish it.   To watch it as a 5-minu...

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Jul1, 2024

Tani Cantil-Sakauye, President of PPIC & former Chief Justice of CA Supreme Court, interviewed by Joanne Z. Tan on California economy, SCOTUS, democracy, etc

The Entire Interview of Former CA Supreme Court Chief Justice Tani Cantil-Sakauye: Her Journey; CA’s Future; SCOTUS, US Democracy

By Joanne Z. Tan | Jul 1, 2024 | Interviews of Notables and Influencers, Stand for Something, Politics, AI, Technology, Leadership, AI & Technology, | 0 Comments

On June 24, 2024, Joanne Z. Tan conducted an 1-hour 50 minute interview of Tani Cantil-Sakauye, former Chief Justice of California Supreme Court for 1...

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May22, 2024

Joanne Z. Tan, global authority in brand building strategies for AI startups lists 3 elements of a unicorn: Vision, Brand-focus, Experience Design, Steve Jobs.

3 Elements of a Unicorn: Vision, Brand Focus, Experience Design – Steve Jobs’ secret sauce for growing a garage startup into Apple

By Joanne Z. Tan | May 22, 2024 | Branding, Marketing, Brand building, entrepreneurship, Stand for Something, Brands, Technology, AI & Technology, | 0 Comments

Apply Steve Jobs' vision, brand focus, and experience design for turning a garage startup into Apple, to building AI unicorn startups with these 3 ele...

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May5, 2024

Brand loyalty, more than products or services, is a long term commitment based on trust, confidence, shared values - Joanne Z. Tan, 10 Plus Brand, in Pt 1 of 2.

Earning and Keeping Brand Loyalty (Part 1 of 2)

By Joanne Z. Tan | May 5, 2024 | Branding, Marketing, Content marketing, Brand building, Stand for Something, Advertising, Brands, brand culture, | 0 Comments

Having long term, devoted, exclusive customers is hard to achieve, even harder is sustaining their brand loyalty with relentless improvement, says Joa...

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