Agentic AI

Jun28, 2026

Performance Marketing and Brand Building in the AI Age

By Joanne Z. Tan | Jun 28, 2026 | Branding, Digital marketing, brand marketing in AI Age, Thought Leadership Coaching, AIXD (AI Experience Design), AI & Technology, AI, Brands, Brand building, | 0 Comments

Performance marketing promises objective data to measure marketing ROI but it undervalues brand building. As the AI age overturns old paradigms, brand...

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Feb26, 2026

Brand Visibility in the Agentic Age: How to Use an AI Brand Agent to Win at AI Search and SOM (Share of Model)

By Joanne Z. Tan | Feb 26, 2026 | Thought Leadership Coaching, AIXD (AI Experience Design), AI, Brands, Advertising, Brand building, Content marketing, Marketing, Branding, | 0 Comments

To sustain brand visibility in the Agentic Age, brands need to use AI brand agent and SOM (Share of Model) for AI search on LLMs, per Joanne Z. Tan. ...

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Apr7, 2025

AI Future, Synthetic Data, AI Mistakes, AI Governance, Crypto Regulations, Knowledge Economy – Interview of Tammy Roust by Joanne Z. Tan

By Joanne Z. Tan | Apr 7, 2025 | AI & Technology, Leadership, Technology, AI, Interviews of Notables and Influencers, | 0 Comments

Cutting insights from Tammy Roust, an AI expert, former NASA senior engineer, Chief Data Officer for State & Federal governments and at fintech co...

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