No, it is for everyone no matter where you are. In fact, the “top players” who are too complacent and neglect to continuously improve their brands most likely won’t stay top brands. Arnold Schwarzenegger was not born a top body builder. He developed a desire to become one, and was committed to it. He BECAME a body builder by relentlessly toning all his muscles, then he won the championship.
All it takes is the desire to become the better version of yourself and/or the company you lead. Start where you are, and refrain from paying too much attention to others in the “race”. Focus on improving your own mindset and skillset, and learn from those who are ahead of you. The journey itself is the destination. You are not in a race, you are on your own journey. Again, “a journey of a thousand miles starts with the first step.” Take the first step, the next step, and the next. Keep going. As long as you are persistent, relentless, and driven by your own passion, dream, and commitment, your journey will lead to your destiny.
