10 Plus Brand, a branding and brand marketing agency

AI & Technology

Oct9, 2024

AI generated reality will lead to Oblivious Death of human kind, per Joanne Z. Tan, citing Nobel Laureate Hinton's fear of AI apocalypse by outsmarting us.

“Oblivious Death” of Humankind by AI Generated Reality – Why Nobel Laureate Fears AI Apocalypse

By Joanne Z. Tan | Oct 9, 2024 | AI, Technology, AI & Technology, AIXD (AI Experience Design), | 0 Comments

Joanne Z. Tan expressed two years ago her concerns about human race's demise from over-relying on AI generated reality, as symbolized by a frog's obli...

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Jul1, 2024

Tani Cantil-Sakauye, President of PPIC & former Chief Justice of CA Supreme Court, interviewed by Joanne Z. Tan on California economy, SCOTUS, democracy, etc

The Entire Interview of Former CA Supreme Court Chief Justice Tani Cantil-Sakauye: Her Journey; CA’s Future; SCOTUS, US Democracy

By Joanne Z. Tan | Jul 1, 2024 | Interviews of Notables and Influencers, Stand for Something, Politics, AI, Technology, Leadership, AI & Technology, | 0 Comments

On June 24, 2024, Joanne Z. Tan conducted an 1-hour 50 minute interview of Tani Cantil-Sakauye, former Chief Justice of California Supreme Court for 1...

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Jun5, 2024

Joanne Z. Tan, AI Experience Design Coach (AIXD) for UX, CX, CSAT, explains genAI job threats, data grab & monetization, pt 2 of summary of Gen AI Summit 2024.

(Pt. 2 of 2) Gen AI’s Threats and Opportunities in Jobs and Data – a Summary of a 3-day GenAI Summit 2024 in SF

By Joanne Z. Tan | Jun 5, 2024 | Branding, Brand building, entrepreneurship, AI, Technology, AI & Technology, AIXD (AI Experience Design), | 0 Comments

Joanne Tan, Brand Strategist, and AI Experience Design (AIXD) Consultant for UX, CX, CSAT, explains the difference between AI copilots and agents, wha...

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Jun4, 2024

AI will replace Google and Amazon with AI Agents, but it will take time, summarized by Joanne Z. Tan, AI Experience Design (AIXD) consultant, brand builder.

GenAI for “Non-Nerds” and AI Newbies – a Summary of a 3-day Gen AI Summit 2024 in SF (Pt. 1 of 2)

By Joanne Z. Tan | Jun 4, 2024 | Brand building, entrepreneurship, AI, Technology, AI & Technology, AIXD (AI Experience Design), | 0 Comments

GenAI brings disruptions and job opportunities, as summarized by Joanne Z. Tan, AI Experience Design (AIXD) consultant, citing Jensen Huang, Bill Gate...

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May22, 2024

Joanne Z. Tan, global authority in brand building strategies for AI startups lists 3 elements of a unicorn: Vision, Brand-focus, Experience Design, Steve Jobs.

3 Elements of a Unicorn: Vision, Brand Focus, Experience Design – Steve Jobs’ secret sauce for growing a garage startup into Apple

By Joanne Z. Tan | May 22, 2024 | Branding, Marketing, Brand building, entrepreneurship, Stand for Something, Brands, Technology, AI & Technology, | 0 Comments

Apply Steve Jobs' vision, brand focus, and experience design for turning a garage startup into Apple, to building AI unicorn startups with these 3 ele...

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Mar9, 2024

AI Experience Design (AIXD), described by global brand strategist & experience design expert Joanne Z. Tan, determines customer experience and brand experience.

AI Experience Design (AIXD) Can Make or Break a Brand: Why AI voice and IVR are Driving Customers Crazy

By Joanne Z. Tan | Mar 9, 2024 | Branding, Marketing, Brand building, Brands, AI, Leadership, AI & Technology, AIXD (AI Experience Design), | 0 Comments

The problem in AI experience design (AIXD) is ubiquitous: After calling and “talking” to an AI voice used on IVR (interactive voice response), too...

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Mar4, 2024

A deepfake video with an AI fabricated

Genuine Video vs. Deepfake Video

By Joanne Z. Tan | Mar 4, 2024 | Branding, Video, Digital marketing, Content marketing, Personal branding, Brand building, Stand for Something, Advertising, AI, Technology, AI & Technology, | 0 Comments

To fight the danger of deepfake video, all video makers are called to make a one-sentence disclaimer: "This is a genuine video, Deepfake is not used"....

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Dec31, 2023

Experience design for highly personalized generative AI is what 10 Plus Brand is known for, says Joanne Z. Tan, global brand strategist & experience designer.

Develop What AI Can NOT Do; Customize AI Experience Design (AIXD) in Training AI to Serve Humanity (pt. 4 of 4)

By Joanne Z. Tan | Dec 31, 2023 | Branding, Digital marketing, Content marketing, Personal branding, Brand building, Brands, AI, Leadership, AI & Technology, AIXD (AI Experience Design), | 0 Comments

The future of AI is in customized content that integrates with individual user experience design, to train hyper personalized generative AI. In Pt 1,...

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Dec30, 2023

AI Age demands leadership who first develop people, then technology, system & process, instead of viewing AI in isolation, says Joanne Z. Tan, 10 Plus Brand.

Develop Leaders and People for the AI Age (Pt 3 of 4)

By Joanne Z. Tan | Dec 30, 2023 | AI, Leadership, AI & Technology, AIXD (AI Experience Design), | 0 Comments

Leadership in the AI Age requires prioritizing people & putting AI as part of overall organizational development of people, technology, system, an...

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Dec15, 2023

In Part 2 of 4, Joanne Z. Tan, 10 Plus Brand on what business leaders should do now to develop AI tools & be ahead: create UNIQUE brand content, voice, persona.

What Business Leaders Should Do NOW, to Develop Generative AI Tools (Pt. 2 of 4)

By Joanne Z. Tan | Dec 15, 2023 | Branding, Content marketing, Personal branding, Brand building, Brands, AI, Leadership, AI & Technology, AIXD (AI Experience Design), | 0 Comments

1st: Develop content for feeding generative AI tools, since Your AI tools are as good (or bad) as the underlying data. 2nd: Develop leaders & peo...

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