Episode 83: LinkedIn tips to build your personal and business brand with unique value proposition & brand positioning 27 Feb, 2023

LinkedIn tips by 10 Plus Brand, on how to build a business or personal brand, with unique value proposition and brand positioning, resulting in great ROI.

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There are more than 6.5 million so-called LinkedIn ”experts” in the world, many of them write profiles for their clients by first finding out how their clients’ competitors describe themselves, and “borrow” their keywords. They even coach their clients to copy keywords from their competitors’ testimonials.

Calling it “mirroring”, these LinkedIn “experts” further advise their clients to use an online tool like wordclounds.com to find the most used words in their competitors’ profiles or testimonials as the “building blocks” for the  client’s own LinkedIn profile.

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(About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brand. To contact us: 1-888-288-4533.)

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To read the transcript of this episode as a blog post (Click Here)