10 Tips for a Loving Relationship for Couples & the Lonely Hearts

By |2021-02-14T01:15:36+00:00February 14th, 2021|Brand, brand development, Brand experience, Brand Messaging, Brand Persona, Branding, Branding Videos, Culture, Experience, Loyalty, Relationship, Story telling, Trust building, Verbal content|

Love is relationship building. Valentine gift from 10 Plus Brand - 10 Tips for building relationships for couples and the lonely hearts.

Top three Super Bowl TV Commercials in 2021

By |2021-02-08T00:54:43+00:00February 7th, 2021|Ads & TV Commercials, Brand, Brand experience, Brand Messaging, Brand strategies, Branding, Branding Videos, Consumer experience, Content marketing, Corporation, Culture, customer experience, Digital marketing, Experience, Influencer marketing, Marketing, marketing strategies, ROI, Story telling, TV Personality, user experience, Verbal content, Video|

Criteria:  Within 30-seconds (at $5.6 million), which Super Bowl TV commercials successfully tell a story without leveraging celebrity? AND the story sticks afterwards? Every year’s Super Bowl Ads fit the Pareto's 80/20 Law: 80% are trying too hard to be funny, over dramatic, missing the point, far fetched, too busy, having too much explosive actions [...]

Is your video hurting or promoting your brand?

By |2021-02-13T23:54:12+00:00October 15th, 2018|Brand, brand development, Brand Messaging, Brand Persona, Brand strategies, Branding, Branding Videos, CEO, Consumer experience, content creation, Corporation, Culture, Experience, Loyalty, Marketing, marketing strategies, Photos & Graphics, Verbal content, Video|

The danger of casually made “selfie” videos Has this ever happened to you: On LinkedIn you stumbled upon a shaky “selfie” video of a talking face trying to impose his/her messages on you, and you just couldn’t wait to click away, as if shooing away a fly? My heart goes out to those who create [...]

The art of questioning: how to engage an audience in creating and presenting content for digital marketing

By |2021-02-14T00:36:39+00:00August 19th, 2018|Brand, brand development, Brand Messaging, Brand Persona, Brand strategies, Branding, Branding Videos, CEO, content creation, Experience, Marketing, marketing strategies, Photos & Graphics, SEO, Verbal content, Video, Website|

On digital marketing platforms such as websites and social media, content is mainly words and visuals like videos and photos. A video can be a potentially powerful tool for connecting to a target audience and multiply SEO rankings as much as 53 times, but if it is not done right, it can demote instead of [...]

What NASA Can Learn from Nike in Messaging a Corporate Vision

By |2021-02-14T00:50:17+00:00August 5th, 2018|Ads & TV Commercials, Brand, brand development, Brand experience, Brand Messaging, Brand Persona, Brand strategies, Branding, Branding Videos, CEO, content creation, Corporation, Culture, customer experience, Digital marketing, Loyalty, Marketing, marketing strategies|

An organization needs to motivate and inspire both internally their employees and management, and externally their customers, by messaging its core purpose with impact and speed. In this age of information overload - often of inferior quality, while our attention span is shortened from 12 seconds in 2000 to 8 seconds in 2017, to make [...]

Anthony Bourdain, Brand Loyalty, Viewer Experience

By |2020-03-31T22:01:14+00:00June 10th, 2018|brand development, Brand Messaging, Brand Persona, Branding Videos, content creation, Culture, Experience, Loyalty, Marketing, TV Personality, Uncategorized, Video, VR|

When I heard the news about the suicide of famous TV personality Anthony Bourdain, whose “Parts Unknown” has zoomed in many parts of the World for us, what immediately came to my mind was his unique voice and smile, body language, the way he talked, the way he walked, his poetic narratives, political sarcasm, curiosity, [...]

Website, Brand, Revenue

By |2020-03-31T22:01:46+00:00February 23rd, 2018|brand development, Brand Messaging, Branding Videos, content creation, Culture, Loyalty, Photos & Graphics, ROI, SEO, Uncategorized, Verbal content, Video, Website, Websites & B/Vlogs|

A Website is Where A Brand Succeeds Or Fails I love watching Sean White performing his amazing jumps, twists and turns at the halfpipe and winning his 3rd Winter Olympic Gold Medal. Imagine the halfpipe as a company's website. In the age of the internet, a company’s website is where its brand resides. A website [...]

Use Video During Speeches for Public Speakers

By |2020-03-31T22:02:14+00:00January 15th, 2018|Brand Messaging, Branding Videos, Uncategorized, Verbal content, Video|

Feeling both honored & humbled that I was endorsed & promoted by National Speakers Association, and by its President Brian Walter, in his dynamic and comprehensive presentation, punctuated with humor yesterday at NSA-NC: "A Bazillion Extreme Ways to Use Video DURING your speeches." The NSA blog showcased one of the branding videos I produced & [...]

Brand with Words & Visuals – a Multi-disciplinary Process

By |2021-02-14T01:02:20+00:00July 23rd, 2017|Brand, brand development, Brand Messaging, Brand Persona, Brand strategies, Branding, Branding Videos, content creation, Culture, Loyalty, marketing strategies, Photos & Graphics, Websites & B/Vlogs|

While honing a brand’s DNA blueprint and turning it into brand narratives is the “science”, high quality photos and videos that breath life into words is the “art” of brand messaging.

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