The New “Tele-community” Reality for Business and Society (Part 3 of the “New Normal” Series)

By |2020-04-03T22:03:20+00:00April 1st, 2020|Crisis management, Culture, Experience, Media, Relationship, Social Media|

How to participate and contribute to healthy online community life during the Coronavirus crisis, as social distancing, shelter in place and quarantine make the public rely on tele-medicine, tele-schooling, tele-business-dealing, online meetings, online dating, etc. The internet is now holding up our community relationship, society, schools and economy in this new normal of doing everything from home: working, shopping, getting news, socializing and community support. We need to be mindful of the benefits, harms and limitations of tele-community and virtual life.

Six Tips for Your LinkedIn Headshots

By |2020-03-31T21:47:35+00:00January 10th, 2020|Brand, Brand Persona, Brand strategies, Branding, Photos & Graphics, Social Media|

Six tips for your LinkedIn headshot include (1) Up close and personal (or not), (2) Younger is not better, (3) Eye contact (or not), (4) Smiling (or not), (5) It takes more than professional photography to have a BRAND image, and (6) Brand strategies and persona, enhanced with artistry. The signature brand image of a LinkedIn portrait is best accomplished by individualized application of these tips by a branding expert who is also a professional photographic artist.

Facebook’s Rebranding – What, Why, and Then What?

By |2020-03-31T21:49:27+00:00November 5th, 2019|Brand, Brand Persona, Brand strategies, Branding, Corporation, Culture, marketing strategies, Rebranding, Social Media, user experience|

Rebranding a corporate logo will not enhance a brand's reputation and stature or inspire trust without completely rebranding FACEBOOK’s troublesome brand essence, core values and DNA to show what FACEBOOK stands for.