ROI

0702, 2021

Top three Super Bowl TV Commercials in 2021

By Joanne Z. Tan | Feb 7th, 2021 | Ads & TV Commercials, Brand, Brand experience, Brand Messaging, Brand strategies, Branding, Branding Videos, Consumer experience, Content marketing, Corporation, Culture, customer experience, Digital marketing, Experience, Influencer marketing, Marketing, marketing strategies, ROI, Story telling, TV Personality, user experience, Verbal content, Video, | 0 Comments

Criteria:  Within 30-seconds (at $5.6 million), which Super Bowl TV commercials successfully tell a story without leveraging celebrity? AND the stor...

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2906, 2019

Power of Visuals

By Joanne Z. Tan | Jun 29th, 2019 | Brand, brand development, Brand Messaging, Brand Persona, Brand strategies, Branding, CEO, Corporation, Culture, customer experience, Loyalty, Marketing, marketing strategies, Photos & Graphics, ROI, Verbal content, Video, Website, | 0 Comments

https://youtu.be/VljG9MB_q3Q How many types of roofs can you visualize in 6 seconds? Now, STRETCH your imagination, and visualize what comes t...

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1003, 2019

Survival of the Fittest Brand

By Joanne Z. Tan | Mar 10th, 2019 | Brand, brand development, Brand Messaging, Brand Persona, Brand strategies, Branding, CEO, Consumer experience, content creation, Corporation, marketing strategies, ROI, Technology, Website, | 0 Comments

The following is based on a true story. Pseudonyms are used for protecting our client’s identity. 2017: Rebranding an old brand About two year...

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0509, 2018

Customer experience: A brand needs a heart and a soul, to move hearts and souls

By Joanne Z. Tan | Sep 5th, 2018 | Brand, brand development, Brand Messaging, Brand Persona, Brand strategies, Branding, Consumer experience, content creation, Corporation, customer experience, Experience, Loyalty, Marketing, marketing strategies, Photos & Graphics, ROI, user experience, Verbal content, | 0 Comments

Giving customers a brand-experience “Buy experience, not things” is characterized as the new consumer trait for millenials and an increasing am...

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2302, 2018

Website, Brand, Revenue

By Joanne Z. Tan | Feb 23rd, 2018 | brand development, Brand Messaging, Branding Videos, content creation, Culture, Loyalty, Photos & Graphics, ROI, SEO, Uncategorized, Verbal content, Video, Website, Websites & B/Vlogs, | 0 Comments

A Website is Where A Brand Succeeds Or Fails I love watching Sean White performing his amazing jumps, twists and turns at the halfpipe and winning ...

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