Rebranding

1007, 2021

A Unicorn Builds a Brand, Not Just a Book of Business – a Masterclass by Joanne Z. Tan on Entrepreneurs on Fire

By Joanne Z. Tan | Jul 10th, 2021 | Brand building, brand development, Brand DNA, Brand strategies, Branding, CEO, Culture, Interview, Leaderhship, marketing strategies, Personal branding, Podcast, Rebranding, Story telling, Trust building, Uncategorized, | 0 Comments

The following is a summary for the masterclass podcast on "Entrepreneurs on Fire", by Joanne Z. Tan, CEO & Brand Strategist at 10 Plus Brand, Inc....

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2904, 2021

Leverage the Universe – the extreme micro of brand building _ (pt 2)

By Joanne Z. Tan | Apr 29th, 2021 | AI, Artificial intelligence, Brand, Brand building, brand development, Brand DNA, Brand experience, Brand Messaging, Brand Persona, brand refresh, Brand strategies, Branding, content creation, Culture, logo, M&A, Rebranding, Story telling, Vision, | 0 Comments

We last talked about the ultimate macro of branding, by leveraging the Big Bang, to expand yourself rather than shrinking like a black hole. Look dee...

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2003, 2021

Leverage the Universe – the Ultimate Macro of Branding (Pt. 1 of 2)

By Joanne Z. Tan | Mar 20th, 2021 | Brand, Brand building, brand development, Brand Persona, Branding, content creation, Culture, Personal branding, Rebranding, Vision, | 0 Comments

I can hear you saying: “Leveraging WHAT?! The Universe? Isn’t it too big for that?” My answer is simple and obvious: It is there, it is there...

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1510, 2020

Connect to Your Target Audience with LinkedIn Profile Makeover, Brand Building, and Digital Marketing

By Joanne Z. Tan | Oct 15th, 2020 | AI, Artificial intelligence, brand development, Brand Messaging, Brand strategies, Content marketing, Digital marketing, LinkedIn, Marketing, marketing strategies, Rebranding, Website, | 0 Comments

Online brand-building with LinkedIn profile optimization and website content marketing with AI is key to sustained profitability and growth. COVID-19...

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1209, 2020

Talks on Digital Brand Development on LinkedIn and Websites

By Joanne Z. Tan | Sep 12th, 2020 | Brand, brand development, Brand Messaging, Brand strategies, Branding, content creation, LinkedIn, marketing strategies, Rebranding, SEO, Social Media, Story telling, user experience, Website, | 0 Comments

It was a strange and nerve-wracking experience to deliver a virtual talk to a global audience, live streamed: I couldn’t see or hear anyone, but I s...

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0408, 2020

4 Ways for a Brand to Survive and Thrive During Covid-19

By Joanne Z. Tan | Aug 4th, 2020 | Brand, Brand Messaging, Brand Persona, Brand strategies, Branding, CEO, content creation, Corporation, Crisis management, Culture, customer experience, LinkedIn, Marketing, Rebranding, Website, | 0 Comments

 COVID19 can change a company's clientele, products and services, even business model, but not its brand DNA and vision by the founder and CEO. Covi...

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0511, 2019

Facebook’s Rebranding – What, Why, and Then What?

By Joanne Z. Tan | Nov 5th, 2019 | Brand, Brand Persona, Brand strategies, Branding, Corporation, Culture, marketing strategies, Rebranding, Social Media, user experience, | 0 Comments

A new logo to claim corporate parent's role I got a LinkedIn message from a Washington Post journalist:"Hi Joanne, I'm writing a story about Facebo...

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