Photos & Graphics Archives - 10 Plus Brand, a branding and brand marketing agency

Six Tips for Your LinkedIn Headshots
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Six Tips for Your LinkedIn Headshots

Brand, Brand Persona, Brand strategies, Branding, Photos & Graphics, Social Media

Six Tips for Your LinkedIn Headshots

By Joanne Tan|2021-02-17T00:20:27+00:00January 10th, 2020|Brand, Brand Persona, Brand strategies, Branding, Photos & Graphics, Social Media|

Six tips for your LinkedIn headshot include (1) Up close and personal (or not), (2) Younger is not better, (3) Eye contact (or not), (4) Smiling (or not), (5) It takes more than professional photography to have a BRAND image, and (6) Brand strategies and persona, enhanced with artistry. The signature brand image of a LinkedIn portrait is best accomplished by individualized application of these tips by a branding expert who is also a professional photographic artist.

Video? Verbal? Or Both?
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Video? Verbal? Or Both?

Brand, Brand Messaging, Brand strategies, Branding, Corporation, customer experience, Marketing, marketing strategies, Photos & Graphics, Verbal content, Video, Website, Websites & B/Vlogs

Video? Verbal? Or Both?

By Joanne Tan|2021-02-13T21:51:27+00:00July 10th, 2019|Brand, Brand Messaging, Brand strategies, Branding, Corporation, customer experience, Marketing, marketing strategies, Photos & Graphics, Verbal content, Video, Website, Websites & B/Vlogs|

Turning a video into a brand's "classics", to anchor a brand's website and social media marketing will multiply the impact of verbal messaging. Videos are the preferred media format for Gen-Z and Millennials, and increasingly getting popular among seasoned professionals of all ages. It is important to make videos short, powerful and effective for the right target audience based on strategically designed verbal content.

Power of Visuals

By Joanne Tan|2021-02-13T22:27:28+00:00June 29th, 2019|Brand, brand development, Brand Messaging, Brand Persona, Brand strategies, Branding, CEO, Corporation, Culture, customer experience, Loyalty, Marketing, marketing strategies, Photos & Graphics, ROI, Verbal content, Video, Website|

How many types of roofs can you visualize in 6 seconds? Now, STRETCH your imagination, and visualize what comes to your mind when you hear this sentence: “Our vast knowledge in various types of roofing installations is one of our greatest assets.” Perhaps a roof or two come to your visual mind?

Storytelling and Branding

By Joanne Tan|2021-02-13T23:10:59+00:00November 26th, 2018|Brand, brand development, Brand Messaging, Brand Persona, Brand strategies, Branding, CEO, content creation, Corporation, Culture, customer experience, Loyalty, Marketing, marketing strategies, Photos & Graphics, user experience, Verbal content, Video, Websites & B/Vlogs, write|

Meaning + Emotions = Storytelling. To live is to be part of a story. To live a story, a vision, a dream, marks the difference between “living” and “existing.” For a business, it is the story that’s the difference between “selling products” and “influencing with a brand”. For a customer, that’s difference between being “sold [...]

Is your video hurting or promoting your brand?

By Joanne Tan|2021-02-13T23:54:12+00:00October 15th, 2018|Brand, brand development, Brand Messaging, Brand Persona, Brand strategies, Branding, Branding Videos, CEO, Consumer experience, content creation, Corporation, Culture, Experience, Loyalty, Marketing, marketing strategies, Photos & Graphics, Verbal content, Video|

The danger of casually made “selfie” videos Has this ever happened to you: On LinkedIn you stumbled upon a shaky “selfie” video of a talking face trying to impose his/her messages on you, and you just couldn’t wait to click away, as if shooing away a fly? My heart goes out to those who create [...]

Customer experience: A brand needs a heart and a soul, to move hearts and souls

By Joanne Tan|2021-02-14T00:31:53+00:00September 5th, 2018|Brand, brand development, Brand Messaging, Brand Persona, Brand strategies, Branding, Consumer experience, content creation, Corporation, customer experience, Experience, Loyalty, Marketing, marketing strategies, Photos & Graphics, ROI, user experience, Verbal content|

Giving customers a brand-experience “Buy experience, not things” is characterized as the new consumer trait for millenials and an increasing amount of people from other generations. Marketing and more importantly, BRAND-marketing is now more about your company’s identity (reputation, quality, trustworthiness, why you exist and more) and this identity can be delivered by giving buyers [...]

The art of questioning: how to engage an audience in creating and presenting content for digital marketing

By Joanne Tan|2021-02-14T00:36:39+00:00August 19th, 2018|Brand, brand development, Brand Messaging, Brand Persona, Brand strategies, Branding, Branding Videos, CEO, content creation, Experience, Marketing, marketing strategies, Photos & Graphics, SEO, Verbal content, Video, Website|

On digital marketing platforms such as websites and social media, content is mainly words and visuals like videos and photos. A video can be a potentially powerful tool for connecting to a target audience and multiply SEO rankings as much as 53 times, but if it is not done right, it can demote instead of [...]

The Golden Age for Deep Branding and Impactful Digital Marketing

By Joanne Tan|2021-02-14T00:41:25+00:00August 12th, 2018|Brand, brand development, Brand Messaging, Brand Persona, Brand strategies, Branding, CEO, content creation, Corporation, Culture, Loyalty, Marketing, marketing strategies, Photos & Graphics, SEO, Verbal content, Video, Website|

Internet democratizes brand power This day in age, a solopreneur, a family owned business, a mid-sized company and a multinational corporation all have the same digital platforms available for spreading their words, thanks to the internet. Technology and social media enable us all with equal access for both publicizing and accessing information. The internet has [...]

Website, Brand, Revenue
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Website, Brand, Revenue

brand development, Brand Messaging, Branding Videos, content creation, Culture, Loyalty, Photos & Graphics, ROI, SEO, Uncategorized, Verbal content, Video, Website, Websites & B/Vlogs

Website, Brand, Revenue

By Joanne Tan|2020-03-31T22:01:46+00:00February 23rd, 2018|brand development, Brand Messaging, Branding Videos, content creation, Culture, Loyalty, Photos & Graphics, ROI, SEO, Uncategorized, Verbal content, Video, Website, Websites & B/Vlogs|

A Website is Where A Brand Succeeds Or Fails I love watching Sean White performing his amazing jumps, twists and turns at the halfpipe and winning his 3rd Winter Olympic Gold Medal. Imagine the halfpipe as a company's website. In the age of the internet, a company’s website is where its brand resides. A website [...]

Brand with Words & Visuals – a Multi-disciplinary Process
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Brand with Words & Visuals – a Multi-disciplinary Process

Brand, brand development, Brand Messaging, Brand Persona, Brand strategies, Branding, Branding Videos, content creation, Culture, Loyalty, marketing strategies, Photos & Graphics, Websites & B/Vlogs

Brand with Words & Visuals – a Multi-disciplinary Process

By Joanne Tan|2021-02-14T01:02:20+00:00July 23rd, 2017|Brand, brand development, Brand Messaging, Brand Persona, Brand strategies, Branding, Branding Videos, content creation, Culture, Loyalty, marketing strategies, Photos & Graphics, Websites & B/Vlogs|

While honing a brand’s DNA blueprint and turning it into brand narratives is the “science”, high quality photos and videos that breath life into words is the “art” of brand messaging.

12 Next

Interview of the Notables and Influencers – Julie Castro Abrams on Diversity and Women, by Joanne Tan, CEO and Brand Strategist, 10 Plus Brand, Inc. April 15, 2021
US has a long way to go for achieving diverse and equitable representations by women of colors on corporate boards and with venture funding. The post Interview of the Notables and Influencers – Julie Castro Abrams on Diversity and Women, by Joanne Tan, CEO and Brand Strategist, 10 Plus Brand, Inc. appeared first on 10 […]
Joanne Tan
Leverage the Universe – the Ultimate Macro of Branding (Pt. 1 of 2) March 20, 2021
Brand building leverages authenticity, core values, purpose and passion, given and propelled by the life giver and creator of the Universe. The post Leverage the Universe – the Ultimate Macro of Branding (Pt. 1 of 2) appeared first on 10 Plus Brand, a branding and brand marketing agency.
Joanne Tan
Testimonial from Rick Callaway, Pacific Diversified Commercial Insurance Agency March 17, 2021
Rick Callaway, Principal, Pacific Diversified Commercial Insurance Agency, CA. My goodness, what Joanne is doing with digital marketing my commercial insurance business IS WORKING! About 6 months ago, Joanne and her agency started AI and human intelligence hybrid content marketing on LinkedIn and social media, since then, I have been contacted for services from all […]
Joanne Tan
Good and Bad LinkedIn Etiquette March 13, 2021
On LinkedIn, bad behaviors can make one lose connections while appropriate, respectful, and effective givers gain influence and connections. The post Good and Bad LinkedIn Etiquette appeared first on 10 Plus Brand, a branding and brand marketing agency.
Joanne Tan
Interview of the Notables and Influencers – Steve Hoffman, By Joanne Tan, CEO & Brand Strategist, 10 Plus Brand, Inc. March 10, 2021
Great advice and cutting edge information by Steve Hoffman of Founder Space, Silicon Valley Investor to entrepreneurs and business leaders. The post Interview of the Notables and Influencers – Steve Hoffman, By Joanne Tan, CEO & Brand Strategist, 10 Plus Brand, Inc. appeared first on 10 Plus Brand, a branding and brand marketing agency.
Joanne Tan
10 Tips for a Loving Relationship for Couples & the Lonely Hearts February 14, 2021
Love is relationship building. Valentine gift from 10 Plus Brand - 10 Tips for building relationships for couples and the lonely hearts. The post 10 Tips for a Loving Relationship for Couples & the Lonely Hearts appeared first on 10 Plus Brand, a branding and brand marketing agency.
Joanne Tan
Top three Super Bowl TV Commercials in 2021 February 7, 2021
Criteria: Within 30-seconds (at $5.6 million), which Super Bowl TV commercials successfully tell a story without leveraging celebrity? AND the story sticks afterwards? Every year’s Super Bowl Ads fit the Pareto's 80/20 Law: 80% are trying too hard to be funny, over dramatic, missing the point, far fetched, too busy, having too much explosive actions […]
Joanne Tan
The Seven Forces Behind the Capitol Insurrection and What to Do with the “Seven-headed Monster” (Part 2 of 2) January 31, 2021
Parliamentary system and rank choice voting are more fair, inclusive and stable than 2-party primaries and general elections in US Democracy. Part One, I listed seven forces as the “problems” that caused the Capitol Insurrection. In Part Two I hope to provide a forum for sharing and exchanging YOUR thoughts and ideas, after I share […]
Joanne Tan
What does it take for a B2C website to win on Google in 2021? January 24, 2021
It's costly for small businesses' consumer targeted websites to face new challenges in 2021 for Google Web Core Vital, search and ranking. The post What does it take for a B2C website to win on Google in 2021? appeared first on 10 Plus Brand, a branding and brand marketing agency.
Joanne Tan
What Caused the Insurrection – the Seven-Headed Monster (Part 1 – Problems) January 17, 2021
The 7 forces behind seditionists' invasion of US Congress were years in the making (Pt 1). Pt 2 will discuss ideas & thoughts for solutions. The post What Caused the Insurrection – the Seven-Headed Monster (Part 1 – Problems) appeared first on 10 Plus Brand, a branding and brand marketing agency.
Joanne Tan