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10 Tips for a Loving Relationship for Couples & the Lonely Hearts

By |2021-02-14T01:15:36+00:00February 14th, 2021|Brand, brand development, Brand experience, Brand Messaging, Brand Persona, Branding, Branding Videos, Culture, Experience, Loyalty, Relationship, Story telling, Trust building, Verbal content|

Love is relationship building. Valentine gift from 10 Plus Brand - 10 Tips for building relationships for couples and the lonely hearts.

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How to Talk Politics at Thanksgiving Without Hurting any Family Relationships

By |2020-11-16T01:36:37+00:00November 16th, 2020|Brand, Culture, Loyalty, News stories, Politics, Relationship|

5 approaches for talking politics & election at home without hurting family relationships during Thanksgiving & Christmas. #WeTheBetterAngels

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How Much Work-from-Home is Too Much? – Brand, Culture, and Synergy

By |2021-02-10T03:35:28+00:00October 24th, 2020|Brand experience, Culture, customer experience, Experience, Loyalty, Relationship|

 A post-COVID mixed model of working from home and in office can foster corporate culture, synergy, and brand value, both internally and externally.

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Principles of a Unique Brand – America

By |2021-02-10T03:50:27+00:00July 3rd, 2020|Brand, brand development, Brand strategies, Branding, Culture, Loyalty|

American democracy's foundation is built on principles, belief and vision of the founding fathers. Principles are the cornerstones for sustaining structural health in building a brand, a business, and an individual life.

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Working from Home – 7 Communication Tips That Will Save Your Relationships (Part 2 of the “New Normal” series)

By |2021-02-10T04:10:04+00:00March 28th, 2020|content creation, Crisis management, Experience, Loyalty, Relationship, Story telling|

Communication, or lack thereof, can make or break a relationship. As we are working from home with our loved ones 24/7 during Coronavirus Crisis, when we need each other the most, practice these 7 tips of communication with empathetic listening, sharing vulnerability, asking questions, respecting differences and solving healthy conflicts can save relationships with loved ones, to tough through the hard times.

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What Does It Take To Have A Power Brand? – Stand for Something and Think Out of the Box

By |2021-02-10T03:22:20+00:00November 4th, 2019|Brand, brand development, Brand Messaging, Brand Persona, Brand strategies, Branding, CEO, Corporation, Culture, Loyalty, marketing strategies, user experience|

We give CEOs and founders clarity, vision, greater influence and larger bottomline with our process of branding, rebranding, brand-refreshing. More than higher profits, you brand creates success, culture and legacy. It is the North Star for motivating employees and inspiring customers-turned-into-followers.

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What Type of CEO Are You – a “Grinder” or a Power Brand?

By |2021-02-10T04:39:39+00:00July 25th, 2019|Brand, brand development, Brand Messaging, Brand Persona, Brand strategies, Branding, CEO, Corporation, Culture, Loyalty, Marketing, marketing strategies, Uncategorized|

The top 5% of star companies focus on building their power brands to turn sales transactions into loyal relationships, buyers into followers, while the 95% businesses just survive by focusing on just the bottom line, nose on the grindstone.

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Power of Visuals

By |2021-02-13T22:27:28+00:00June 29th, 2019|Brand, brand development, Brand Messaging, Brand Persona, Brand strategies, Branding, CEO, Corporation, Culture, customer experience, Loyalty, Marketing, marketing strategies, Photos & Graphics, ROI, Verbal content, Video, Website|

How many types of roofs can you visualize in 6 seconds? Now, STRETCH your imagination, and visualize what comes to your mind when you hear this sentence: “Our vast knowledge in various types of roofing installations is one of our greatest assets.” Perhaps a roof or two come to your visual mind?

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Competition Can Be a Brand’s Best Friend, Differentiator and Collaborator

By |2021-02-13T22:49:47+00:00June 22nd, 2019|Brand, brand development, Brand Messaging, Brand Persona, Brand strategies, Branding, content creation, Corporation, Culture, Loyalty, Marketing, marketing strategies, Video, Website|

From branding point of view, there is no better way of defining a brand’s unique value propositions (“UVPs”) than by studying its peers or “competitors”. How else do you differentiate yourself in the marketplace? It is by a theory of relativity and the myth of one’s innate originality. A brand needs to have a limitless mindset rather than a limiting one to embrace and leverage competition and turning competitors into peers. Synergy created by mutually supplementing strengths and weaknesses with collaboration among competitors creates better UVPs and a diverse ecosystem.

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What Makes a Brand? What Is It For? – Beyond Nike’s Double Digits Profit Gain After Kaepernick Ad

By |2020-07-21T22:07:56+00:00January 12th, 2019|Brand, brand development, Brand Messaging, Brand strategies, Branding, Consumer experience, content creation, Corporation, Culture, Experience, Loyalty, Marketing, marketing strategies, TV Personality, user experience, Verbal content, Video|

Nike's ad sparked an intense controversy. A short summary of the controversy last fall: Nike featured Kaepernick in its 30th anniversary of  "Just Do It" campaign, and created a national debate, for or against Kaepernick’s decision to kneel during the National Anthem that he intended as protesting police brutality against blacks, while others interpreted his [...]

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