10 Tips for a Loving Relationship for Couples & the Lonely Hearts

By |2021-02-14T01:15:36+00:00February 14th, 2021|Brand, brand development, Brand experience, Brand Messaging, Brand Persona, Branding, Branding Videos, Culture, Experience, Loyalty, Relationship, Story telling, Trust building, Verbal content|

Love is relationship building. Valentine gift from 10 Plus Brand - 10 Tips for building relationships for couples and the lonely hearts.

How to Talk Politics at Thanksgiving Without Hurting any Family Relationships

By |2020-11-16T01:36:37+00:00November 16th, 2020|Brand, Culture, Loyalty, News stories, Politics, Relationship|

5 approaches for talking politics & election at home without hurting family relationships during Thanksgiving & Christmas. #WeTheBetterAngels

How Much Work-from-Home is Too Much? – Brand, Culture, and Synergy

By |2021-02-10T03:35:28+00:00October 24th, 2020|Brand experience, Culture, customer experience, Experience, Loyalty, Relationship|

 A post-COVID mixed model of working from home and in office can foster corporate culture, synergy, and brand value, both internally and externally.

Principles of a Unique Brand – America

By |2021-02-10T03:50:27+00:00July 3rd, 2020|Brand, brand development, Brand strategies, Branding, Culture, Loyalty|

American democracy's foundation is built on principles, belief and vision of the founding fathers. Principles are the cornerstones for sustaining structural health in building a brand, a business, and an individual life.

Working from Home – 7 Communication Tips That Will Save Your Relationships (Part 2 of the “New Normal” series)

By |2021-02-10T04:10:04+00:00March 28th, 2020|content creation, Crisis management, Experience, Loyalty, Relationship, Story telling|

Communication, or lack thereof, can make or break a relationship. As we are working from home with our loved ones 24/7 during Coronavirus Crisis, when we need each other the most, practice these 7 tips of communication with empathetic listening, sharing vulnerability, asking questions, respecting differences and solving healthy conflicts can save relationships with loved ones, to tough through the hard times.

What Does It Take To Have A Power Brand? – Stand for Something and Think Out of the Box

By |2021-02-10T03:22:20+00:00November 4th, 2019|Brand, brand development, Brand Messaging, Brand Persona, Brand strategies, Branding, CEO, Corporation, Culture, Loyalty, marketing strategies, user experience|

We give CEOs and founders clarity, vision, greater influence and larger bottomline with our process of branding, rebranding, brand-refreshing. More than higher profits, you brand creates success, culture and legacy. It is the North Star for motivating employees and inspiring customers-turned-into-followers.

What Type of CEO Are You – a “Grinder” or a Power Brand?

By |2021-02-10T04:39:39+00:00July 25th, 2019|Brand, brand development, Brand Messaging, Brand Persona, Brand strategies, Branding, CEO, Corporation, Culture, Loyalty, Marketing, marketing strategies, Uncategorized|

The top 5% of star companies focus on building their power brands to turn sales transactions into loyal relationships, buyers into followers, while the 95% businesses just survive by focusing on just the bottom line, nose on the grindstone.

Power of Visuals

By |2021-02-13T22:27:28+00:00June 29th, 2019|Brand, brand development, Brand Messaging, Brand Persona, Brand strategies, Branding, CEO, Corporation, Culture, customer experience, Loyalty, Marketing, marketing strategies, Photos & Graphics, ROI, Verbal content, Video, Website|

How many types of roofs can you visualize in 6 seconds? Now, STRETCH your imagination, and visualize what comes to your mind when you hear this sentence: “Our vast knowledge in various types of roofing installations is one of our greatest assets.” Perhaps a roof or two come to your visual mind?

Competition Can Be a Brand’s Best Friend, Differentiator and Collaborator

By |2021-02-13T22:49:47+00:00June 22nd, 2019|Brand, brand development, Brand Messaging, Brand Persona, Brand strategies, Branding, content creation, Corporation, Culture, Loyalty, Marketing, marketing strategies, Video, Website|

From branding point of view, there is no better way of defining a brand’s unique value propositions (“UVPs”) than by studying its peers or “competitors”. How else do you differentiate yourself in the marketplace? It is by a theory of relativity and the myth of one’s innate originality. A brand needs to have a limitless mindset rather than a limiting one to embrace and leverage competition and turning competitors into peers. Synergy created by mutually supplementing strengths and weaknesses with collaboration among competitors creates better UVPs and a diverse ecosystem.

What Makes a Brand? What Is It For? – Beyond Nike’s Double Digits Profit Gain After Kaepernick Ad

By |2020-07-21T22:07:56+00:00January 12th, 2019|Brand, brand development, Brand Messaging, Brand strategies, Branding, Consumer experience, content creation, Corporation, Culture, Experience, Loyalty, Marketing, marketing strategies, TV Personality, user experience, Verbal content, Video|

Nike's ad sparked an intense controversy. A short summary of the controversy last fall: Nike featured Kaepernick in its 30th anniversary of  "Just Do It" campaign, and created a national debate, for or against Kaepernick’s decision to kneel during the National Anthem that he intended as protesting police brutality against blacks, while others interpreted his [...]

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