4 Ways for a Brand to Survive and Thrive During Covid-19

By |2020-08-04T23:35:48+00:00August 4th, 2020|Brand, Brand Messaging, Brand Persona, Brand strategies, Branding, CEO, content creation, Corporation, Crisis management, Culture, customer experience, LinkedIn, Marketing, Rebranding, Website|

Crises like the Pandemic causes executives not only to both pivot strategies, products and business models due to changes in customers, products and services, but also rebrand or refresh brand messages firmly based on its brand's DNA, vision and unique value propositions.

Let your LinkedIn Profile Open More Doors For You

By |2020-07-21T22:07:54+00:00July 4th, 2020|Brand Messaging, Brand Persona, Brand strategies, Branding, content creation, LinkedIn, Marketing, marketing strategies, SEO, Social Media, Story telling, Uncategorized, Verbal content|

10PlusProfile.com is launched to help professionals and businesses get more leads, customers, job opportunities with better profiles and SEO optimized content for a personal or business brand on LinkedIn.

Principles of a Unique Brand – America

By |2020-07-21T22:07:54+00:00July 3rd, 2020|Brand, brand development, Brand strategies, Branding, Culture, Loyalty|

American democracy's foundation is built on principles, belief and vision of the founding fathers. Principles are the cornerstones for sustaining structural health in building a brand, a business, and an individual life.

Analysis of the Four Best Super Bowl Ads

By |2020-07-21T22:07:55+00:00February 4th, 2020|Ads & TV Commercials, AI, Brand strategies, content creation, Corporation, Culture, Experience, marketing strategies, Verbal content, Video|

Tell a brand's story and deliver brand messages to a target audience in less than one and half minute demands deep understanding of humanity's most important values and the mastery of verbal and visual art that moves hearts and inspires spirits. TV commercial ads at Super Bowl are rated for storytelling visual and verbal power among top brands, - the winner is Google. Under Armour comes second.

Six Tips for Your LinkedIn Headshots

By |2020-07-21T22:07:55+00:00January 10th, 2020|Brand, Brand Persona, Brand strategies, Branding, Photos & Graphics, Social Media|

Six tips for your LinkedIn headshot include (1) Up close and personal (or not), (2) Younger is not better, (3) Eye contact (or not), (4) Smiling (or not), (5) It takes more than professional photography to have a BRAND image, and (6) Brand strategies and persona, enhanced with artistry. The signature brand image of a LinkedIn portrait is best accomplished by individualized application of these tips by a branding expert who is also a professional photographic artist.

Facebook’s Rebranding – What, Why, and Then What?

By |2020-07-21T22:07:55+00:00November 5th, 2019|Brand, Brand Persona, Brand strategies, Branding, Corporation, Culture, marketing strategies, Rebranding, Social Media, user experience|

Rebranding a corporate logo will not enhance a brand's reputation and stature or inspire trust without completely rebranding FACEBOOK’s troublesome brand essence, core values and DNA to show what FACEBOOK stands for.

What Does It Take To Have A Power Brand? – Stand for Something and Think Out of the Box

By |2020-07-21T22:07:55+00:00November 4th, 2019|Brand, brand development, Brand Messaging, Brand Persona, Brand strategies, Branding, CEO, Corporation, Culture, Loyalty, marketing strategies, user experience|

We give CEOs and founders clarity, vision, greater influence and larger bottomline with our process of branding, rebranding, brand-refreshing. More than higher profits, you brand creates success, culture and legacy. It is the North Star for motivating employees and inspiring customers-turned-into-followers.

What Type of CEO Are You – a “Grinder” or a Power Brand?

By |2020-07-21T22:07:55+00:00July 25th, 2019|Brand, brand development, Brand Messaging, Brand Persona, Brand strategies, Branding, CEO, Corporation, Culture, Loyalty, Marketing, marketing strategies, Uncategorized|

The top 5% of star companies focus on building their power brands to turn sales transactions into loyal relationships, buyers into followers, while the 95% businesses just survive by focusing on just the bottom line, nose on the grindstone.

Video? Verbal? Or Both?

By |2020-07-21T22:07:55+00:00July 10th, 2019|Brand, Brand Messaging, Brand strategies, Branding, Corporation, customer experience, Marketing, marketing strategies, Photos & Graphics, Verbal content, Video, Website, Websites & B/Vlogs|

Turning a video into a brand's "classics", to anchor a brand's website and social media marketing will multiply the impact of verbal messaging. Videos are the preferred media format for Gen-Z and Millennials, and increasingly getting popular among seasoned professionals of all ages. It is important to make videos short, powerful and effective for the right target audience based on strategically designed verbal content.

Power of Visuals

By |2020-07-21T22:07:55+00:00June 29th, 2019|Brand, brand development, Brand Messaging, Brand Persona, Brand strategies, Branding, CEO, Corporation, Culture, customer experience, Loyalty, Marketing, marketing strategies, Photos & Graphics, ROI, Verbal content, Video, Website|

How many types of roofs can you visualize in 6 seconds? Now, STRETCH your imagination, and visualize what comes to your mind when you hear this sentence: “Our vast knowledge in various types of roofing installations is one of our greatest assets.” Perhaps a roof or two come to your visual mind?