Brand experience

2929, 2021

Leverage the Universe – the extreme micro of brand building _ (pt 2)

By Joanne Tan | Apr 29th, 2021 | AI, Artificial intelligence, Brand, Brand building, brand development, Brand DNA, Brand experience, Brand Messaging, Brand Persona, brand refresh, Brand strategies, Branding, content creation, Culture, logo, M&A, Rebranding, Story telling, Vision, | 0 Comments

We last talked about the ultimate macro of branding, by leveraging the Big Bang, to expand yourself rather than shrinking like a black hole. Look dee...

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1414, 2021

10 Tips for a Loving Relationship for Couples & the Lonely Hearts

By Joanne Tan | Feb 14th, 2021 | Brand, brand development, Brand experience, Brand Messaging, Brand Persona, Branding, Branding Videos, Culture, Experience, Loyalty, Relationship, Story telling, Trust building, Verbal content, | 0 Comments

Valentine’s Day Wishes for Couples and the Lonely Hearts Whether you are in a loving relationship, or yearning for true love, or lonely at heart - ...

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077, 2021

Top three Super Bowl TV Commercials in 2021

By Joanne Tan | Feb 7th, 2021 | Ads & TV Commercials, Brand, Brand experience, Brand Messaging, Brand strategies, Branding, Branding Videos, Consumer experience, Content marketing, Corporation, Culture, customer experience, Digital marketing, Experience, Influencer marketing, Marketing, marketing strategies, ROI, Story telling, TV Personality, user experience, Verbal content, Video, | 0 Comments

Criteria:  Within 30-seconds (at $5.6 million), which Super Bowl TV commercials successfully tell a story without leveraging celebrity? AND the stor...

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3131, 2020

How is Influencer Marketing Related to Brand Building for B2B Companies?

By Joanne Tan | Dec 31st, 2020 | brand development, Brand experience, Brand Messaging, Brand Persona, Brand strategies, content creation, Content marketing, Digital marketing, Influencer, Influencer marketing, Interview, LinkedIn, Marketing, marketing strategies, Micro influencer, Podcast, Relationship, Social Media, Story telling, Video, Website, | 0 Comments

Influencer marketing tops digital marketing in COVID and after, per experts in both social media marketing and brand building for businesses. GOODBYE...

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2424, 2020

How Much Work-from-Home is Too Much? – Brand, Culture, and Synergy

By Joanne Tan | Oct 24th, 2020 | Brand experience, Culture, customer experience, Experience, Loyalty, Relationship, | 0 Comments

 A post-COVID mixed model of working from home and in office can foster corporate culture, synergy, and brand value, both internally and externally. ...

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055, 2018

What NASA Can Learn from Nike in Messaging a Corporate Vision

By Joanne Tan | Aug 5th, 2018 | Ads & TV Commercials, Brand, brand development, Brand experience, Brand Messaging, Brand Persona, Brand strategies, Branding, Branding Videos, CEO, content creation, Corporation, Culture, customer experience, Digital marketing, Loyalty, Marketing, marketing strategies, | 0 Comments

An organization needs to motivate and inspire both internally their employees and management, and externally their customers, by messaging its core pu...

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